Agency Family Trees 2008

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Read About the Agency Family Trees and Rankings and Analysis from Agency Report 2008. Questions? Comments? Updates? Contact us:
This database was last updated May 5, 2008.
Here's the Agency Family Trees 2009 database, updated April 27, 2009.

World revenue rank shown at right. Agencies listed by network. Click plus sign to expand.


Worldwide revenue $2.09 billion

  • Revenue ($ in millions)20072006% chg
    Employees20072006% chg
    Asterisk (*) indicates figures are Ad Age estimates.

    Fast facts: Havas is a publicly traded agency company based in France. It operates two worldwide networks: Euro RSCG Worldwide, a New York-based global advertising and marketing-services network; Havas Media, an umbrella created in 2006 for its media-agency holdings.

    The Euro RSCG Worldwide network houses Euro RSCG Worldwide, its flagship agency; Euro RSCG 4D, a marketing-services agency; Euro RSCG Latino, a Hispanic ad agency; Euro RSCG Life, a healthcare agency; and Euro RSCG Worldwide PR, the network's public relations holding.

    Havas Media consists of: MPG, a global media network; Arena, which Havas calls a "network for tailor-made communication services"; Havas Sports, a global sports communication network; Havas Entertainment, a branded entertainment network; and Havas Digital.

    Havas also owns regional agencies including U.S. shops Arnold Worldwide and McKinney that aren't part of the global networks.

    Havas at year-end 2007 employed 14,438 people, up 8.3% from a year earlier (13,328). The U.S. workforce accounts for about 25% of the 2007 worldwide headcount. Worldwide revenue rose 13.8% to $2.1 billion.

    Havas in June 2007 formed a new agency, H, by combining existing shops Scher Lafarge, DevarrieuxVillaret, EuroRSCG27 and Communider. H, launched with 225 employees, was to offer a "crossover between different advertising and marketing services," with all communications professions "united to work in complete harmony."

    Non-Executive Chairman Vincent Bollore in May 2008 made another move to gain two seats on the board of competitor Aegis Group. Bollore's shareholding in Aegis as of May 2008 was just below 30%. Aegis has previously rejected his efforts, contending Bollore's seats would be a conflict of interest since he controls a major competitor. Under U.K. law, Bollore would have to make an offer to buy the company if he reached a 30% ownership threshold.

    Top executive: Fernando Rodes Vila, CEO
    Headquarters: Havas/2 allee de Longchamp, Suresnes, France F92281/Phone: 33-1-58 47 90 00/Fax: 33-1-58 47 99 99

Aegis Group*


Alliance Data Systems (Epsilon)*


Aspen Marketing Services*

Bartle Bogle Hegarty*

Carlson Marketing*

Cheil Worldwide

Chime Communications

Clemenger Group

Commarco Holding

Cossette Communication Group



D.L. Ryan Cos. (Ryan Partnership)




George P. Johnson Co.

Grupo ABC de Comunicacao (ABC Group)

Hakuhodo DY Holdings*

Harte-Hanks Direct

HealthStar Communications*

IBM Corp. (IBM Interactive)*


Interpublic Group of Cos.

inVentiv Health (inVentiv Communications)

LBi International

M&C Saatchi

Marketing Store

MDC Partners

Media Consulta

Media Square


Microsoft Corp. (Avenue A/Razorfish)

Mosaic Sales Solutions

Omnicom Group

Photon Group*

Protocol Integrated Direct Marketing

Publicis Groupe

Richards Group


Sapient Corp. (Sapient Interactive)

Serviceplan Agenturgruppe

STW Group

TMP Worldwide

Tokyu Agency

Wieden & Kennedy*

WPP Group