The Digital Conference Is Sold Out. Log on to AdAge.com for full coverage of the event.
Past Speakers
Babs Rangaiah
Director
Media & Entertainment
Unilever USA
Stefan Olander
Global Director
Digital Media
Nike
Penry Price
Director of North American Sales
Google
Shane Steele
Director-Emerging Media & Online Advertising
Coca-Cola
Jeffrey Glueck
CMO
Travelocity
Mike Murphy
Chief Revenue Officer
Facebook
Liz Vanzura
Global Marketing Director
Cadillac

Erin Mulligan Nelson

« back

Erin Nelson

Senior Vice President
Chief Marketing Officer
Dell
www.dell.com

"The Dell Brand is a promise we make to our customers and to our teams. It's what we believe in. It's our purpose—delivering technology solutions that enable people everywhere to grow and thrive."

Erin Mulligan Nelson is Senior Vice President and Chief Marketing Officer (CMO) for Dell Inc., where she is responsible for bringing the company's brand to life for Dell customers, employees and stakeholders around the world. She leads brand strategy, global communications, dell.com, social media, global research, marketing talent development and agency management. Erin is also tthe executive sponsor of Dell's largest employee resource group, Women in Search of Excellence (WISE), and serves on the company's executive committees for corporate philanthropy, diversity and sustainability.

Before becoming Dell's CMO in January 2009, Erin spent three years in Europe as the company's Vice President of Marketing for Europe, the Middle East and Africa. Since joining Dell in 1999, she has held leadership positions across marketing and sales in the Consumer, Small and Medium Business, Public and Large Enterprise business units.

Prior to joining Dell, Erin worked in brand management at Procter & Gamble, corporate strategy at PepsiCo and management consulting with A.T. Kearney.

Erin serves on the board of directors of the Ad Council, Association of National Advertisers (ANA) and Court Appointed Special Advocates for Children (CASA).

She earned a bachelor's degree in business administration with a concentration in international business and marketing from the University of Texas at Austin.

For sponsorship opportunities, please contact Pete Roper at 212.210.0280 or proper@adage.com