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Past Speakers
Babs Rangaiah
Director
Media & Entertainment
Unilever USA
Stefan Olander
Global Director
Digital Media
Nike
Penry Price
Director of North American Sales
Google
Shane Steele
Director-Emerging Media & Online Advertising
Coca-Cola
Jeffrey Glueck
CMO
Travelocity
Mike Murphy
Chief Revenue Officer
Facebook
Liz Vanzura
Global Marketing Director
Cadillac

Jen Walsh

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Global Director of Digital Media
GE
www.ge.com

Jen Walsh was born in Washington, DC and grew up in Parsippany, New Jersey. She attended the Medill School of Journalism at Northwestern University and graduated with a B.S. degree in Journalism. She moved to Hong Kong to begin her career as a foreign correspondent in 1990. Jen worked as a writer and editor for the Asian Sources Media Group, the largest trade publisher in Asia (now known as Global Sources Ltd.). She subsequently served as the Business Editor for AmCham, the monthly magazine of the American Chamber of Commerce in Hong Kong.

In 1993, Jen returned to the United States and worked as a freelance writer for the Economist Intelligence Unit in New York City before joining Probe Research, Inc. as a technology and telecom analyst. In 1994, she moved to Washington, DC to work as a writer and editor for Telecommunications Reports, a weekly newsletter covering the latest business, policy and regulatory developments in the industry. Then in 1996, she became Industry Affairs Director with NextWave Telecom, Inc., a multi-billion-dollar wireless communications start-up. She served as the primary spokesperson for all major media outlets and trade publications.

In 1998, Jen joined PricewaterhouseCoopers (PwC) as a Marketing Manager within the Technology, Information, Communications & Entertainment consulting practice. She was subsequently promoted to serve as the Global Web Director of pwcconsulting.com, overseeing all business, technical and editorial operations. In 2002, IBM purchased the Management Consulting Services division of PwC, and Jen was selected to serve as Worldwide Leader, Web & Interactive Strategy for the new entity, IBM Business Consulting Services. In 2004, Jen joined GE as the Global Director of Digital Media, where she is responsible for ge.com, inside GE, and digital advertising and brand initiatives.

Jen is married to Matthew Petrillo, a political campaign consultant. They have two sons, Henry and Dylan. Jen and family recently moved to a small farm in Sandy Hook, Connecticut, where they look forward to adventures in raising llamas.

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