Steve Pacheco

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Managing Director of Advertising
FedEx
www.fedex.com

Steve Pacheco is Managing Director, Advertising at FedEx Corporation, a $39 billion, Fortune 100 global transportation, logistics and business services leader. He is responsible for all corporate-wide advertising as well as leveraging their extensive portfolio of Sports and Sponsorship properties through media and advertising. FedEx brands under his direction include: FedEx Express, FedEx Ground, FedEx Freight, FedEx Office.

Prior to joining FedEx in 1997, Pacheco served as Advertising Director for International Paper, a $25 billion multi-national producer and marketer of paper, packaging, forest products, and building materials. Responsible for advertising, marketing communications, and sports and event sponsorship, he directed their involvement in the 1996 Summer Olympics in Atlanta.

His broad range of advertising experience includes past positions as Partner in Humphreys Ink, a Memphis based Advertising agency, Director of Advertising & Promotions at The Commercial Appeal, a Scripps Howard newspaper in Memphis. Before that he had a paper route.

In addition to his advertising and marketing background, Pacheco has given his time and talents to numerous community based efforts including:

Board Member: Memphis Arts Festival, Memphis in May
Marketing Chair: Memphis Arts Council & National Blues Foundation
Advisor: Metropolitan Interfaith Association, National Civil Rights Museum, Habitat for Humanity, and The Memphis Food Bank.

A native of Memphis, Pacheco earned a BFA Degree in Journalism from Memphis State University. He also holds the designation of Certified BBQ Judge from The Memphis in May International Festival's World Championship Barbecue Cooking Contest.

He lives, works, and plays in Memphis with his wife, an accomplished designer and artist, two boys under the age of 12, and their extensive collection of wet towels.