Marketer Directory
AT&T

Latest News About
AT&T

Can AT&T Use Its Ad Spend Data to Help Clients Target Consumers?

May 20, 2013

AT&T is the country's fifth largest ad spender -- and now its...

NBC's $800M Ad Haul for 2014 Winter Games Might not Include A-B InBev

May 16, 2013

...will have a record on hands," said Mr. Winter. Coca-Cola and AT&T are among the marketers buying time during NBC's coverage from...

Univision Slams English-Language Networks For Delivering Less

May 14, 2013

...was playing the role of the deadpan moderator in a commercial spoofing AT&T 's ubiquitous TV campaign in which four small children debate why...

Why AT&T Can Afford to Sell the Facebook Phone for Less Than a Dollar

May 09, 2013

...a month after introducing the HTC First -- the first-ever "Facebook Phone" -- AT&T announced it is cutting the price of the phone from $99...

AT&T's Chatty Kids Return for Mother's Day Hugs

May 09, 2013

...AT&T takes a break from shilling phones and gives some love to...

Latest AT&T Ads

AT&T: Who Gives the Best Hugs?

Agency: BBDO, New York

AT&T changes up things in new 'It's Not Complicated' execution

AT&T: Slow Break

Agency: BBDO, New York and Atlanta

NCAA spots star Magic Johnson, Larry Bird, Kareem Abdul-Jabbar and Bill Russell

AT&T: Up Top

Agency: BBDO, New York and Atlanta

NCAA spots star Magic Johnson, Larry Bird, Kareem Abdul-Jabbar and Bill Russell

AT&T: It's Not Complicated - High Fives

Agency: BBDO, Atlanta

Pickle Roll, Speed and High Fives provide new fodder for hilarious campaign

AT&T: It's Not Complicated - Pickle Roll

Agency: BBDO, Atlanta

Pickle Roll, Speed and High Fives provide new fodder for hilarious campaign

Data

DataCenter: Data Tables: 100 Leading Media Companies, 2012 edition

100 Leading Media Companies, 2012 edition

Full Article

DataCenter: Data Tables: LARGEST COMPANIES BY MEDIUM

LARGEST COMPANIES BY MEDIUM, from 100 Leading Media cos., 2012 edition

Full Article

DataCenter: Data Tables: Megabrands, 2012 edition

...SPENDING 2011 2010 BRAND MARKETER TOTAL 2011 TOTAL 2010 % CHG 1 1 AT&T AT&T $1,838.3 $2,087.4 -11.9 2...

Full Article

DataCenter: Data Tables: Top 10 Advertisers in Nine Media, 2012 edition

...MEDIA SPENDING IN MEDIUM RANK ADVERTISER 2011 2010 % CHG Network TV 1 AT&T $739.6 $869.8 -15.0 2 Procter & Gamble Co. 649...

Full Article

For more information on this directory, please contact Lisa Scotto at lscotto@adage.com