Big In Print
Ah, the Charlie Sheen meltdown of 2011. What a great time for social media. So many video clips, new hashtags, and auto-tuned remixes about tiger blood. This social media sensation/tragedy was fun to follow, but it was also illuminating for brands as most companies are working to understand their own social media presence and better engage their audience through those channels.
Peeling back its resistance, fake-news outlet embraces creating content around advertisers willing to laugh at themselves.
From midsize media players to a Hollywood talent shop, here are the agencies we're going to be paying close attention to in 2013.
...4.8 791 884 -10.6 324 1,016 176 12 16
...head of brand advertising, Chrysler Group. Not pictured: Casey Hurbis, head of
Brazilian innovation encourages backseat safety
W+K Shanghai's new film encourages the country to live the beautiful life
Social media-no longer a driving hazard.
December 09, 2012
...4.8 791 884 -10.6 324 1,016 176 12 16
June 24, 2012
...Kia Motors Corp. 375.7 276.8 35.7 30 86 Chrysler
June 24, 2012
...4 9 McDonald's Corp. 415.2 380.6 9.1 10
June 24, 2012
...58.5 5.4 419.0 86.4 34.5 15 27
For more information on this directory, please contact Lisa Scotto at lscotto@adage.com