Big In Print
IBM Corp.
Latest News About
IBM Corp.
Brand Z Study: IBM Leapfrogs Google as No. 2 Global Brand
May 21, 2012
Humans, Not Tech, Define a PC-Free IBM
November 06, 2011
...
IBM Celebrates 100 Years With Life Lessons (and a 4-Page Ad)
June 16, 2011
...As
IBM Unveils 'Smarter Commerce' Initiative for Marketers Seeking Their Own Watson
March 15, 2011
As
Seifert on Overbilling Lawsuit: IBM 'Considers the Matter Closed'
February 18, 2011
...an OgilvyNeo employee in New York federal court last week that alleged
Latest IBM Corp. Ads
Media: Interactive
IBM: Minds of Modern Mathematics iPad App
Agency: Euro RSCG 4D
Math-o-philes, here's a treat!
Data
DataCenter: Data Tables: Top 200 Megabrands
June 23, 2008
Brands, products and services of the same name by U.S. media spending
Marketer Trees 2009: IBM Corp.
...698 459,041 -2.9 Media spending by megabrand 2008 2007 % chg
Marketer Trees 2008 Update: IBM Corp.
...720 571,415 -2.2 Media spending by megabrand 2007 2006 % chg
DataCenter: Data Tables: 100 Leading National Advertisers
June 23, 2008
100 Leading National Advertisers, Ranked by 2007 U.S. ad spending
Agency Family Trees 2009: IBM Corp. (IBM Interactive)*
...are Ad Age estimates. Fast facts: Computer, software and technology services giant.
DataCenter: Data Tables: Revenue per ad dollar spent for the 100 Leaders
June 23, 2008
Revenue per ad dollar spent for the 100 Leaders; U.S. revenue per ad dollar and advertising as a percent of sales, by category
Marketer Trees 2009: IBM Corp.
...698 459,041 -2.9 Media spending by megabrand 2008 2007 % chg
DataCenter: Data Tables: U.S. Marketing Services Agencies Ranked by Revenue
May 05, 2008
...G2* [WPP] New York 189,221 175,100 8.1 10 NA
Marketer Trees 2008: IBM Corp.
...720 571,415 -2.2 Media spending by megabrand 2007 2006 % chg
For more information on this directory, please contact Lisa Scotto at lscotto@adage.com
