Marketer Directory
Nike

Latest News About
Nike

With 'My Time is Now,' Nike Football Turns the Spotlight Onto the Next Generation

May 18, 2012

...Wieden & Kennedy, London, presents "My Time is Now," an epic three-minute Nike Football film for the 2012 European Championship, starring players such as Neymar...

Nike Film Combines Music, Running and a Love Story

April 05, 2012

...Nike and W&K give running a romantic twist with a short film...

Nike Sues Reebok Over Sale of Jets Tebow Jerseys

March 28, 2012

Tim Tebow is so popular he even inspires lawsuits. Nike filed suit against Reebok on Tuesday, claiming that its competitor is using...

NFL Sidelines Reebok for Nike, Touting Switch as 'Image Evolution'

March 25, 2012

...events, the National Football League is hyping next week's switch to Nike as its official uniform provider as "an image evolution." Seven major apparel...

What Does It Say About Brands When @Chrisbrown Is Bigger On Twitter Than Nike?

March 12, 2012

...Chris Copeland Nike , Starbucks, Disney and Whole Foods. These are four category-leading brands that...

Latest Nike Ads

Tom Sachs: Love Letter to Plywood

You'll never deem plywood boring again.

Nike: Building Twist

Agency: Wieden + Kennedy, Tokyo

Flexible enough to move a building.

Nike: Fast is Faster

Agency: W+K Portland,

Faster is better than stronger.

Data

DataCenter: Data Tables: Top 200 Megabrands

Brands, products and services of the same name by U.S. media spending

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Marketer Trees 2009: Nike

...375 715,380 10.5 Media spending by megabrand 2008 2007 % chg Nike 147,835 142,203 4.0 Converse 22,428 24,247 -7...

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DataCenter: Data Tables: Top 200 Megabrands

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Marketer Trees 2009: Nike

...375 715,380 10.5 Media spending by megabrand 2008 2007 % chg Nike 147,835 142,203 4.0 Converse 22,428 24,247 -7...

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DataCenter: Data Tables: 100 Leading National Advertisers

100 Leading National Advertisers, Ranked by 2007 U.S. ad spending

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Marketer Trees 2008 Update: Nike

...870 654,244 7.4 Media spending by megabrand 2007 2006 % chg Nike 145,365 185,149 -21.5 Converse 24,255 18,621 30...

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DataCenter: Data Tables: Revenue per ad dollar spent for the 100 Leaders

Revenue per ad dollar spent for the 100 Leaders; U.S. revenue per ad dollar and advertising as a percent of sales, by category

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Marketer Trees 2008: Nike

...870 654,244 7.4 Media spending by megabrand 2007 2006 % chg Nike 145,365 185,149 -21.5 Converse 24,255 18,621 30...

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DataCenter: Data Tables: Top 200 Megabrands, 2011 edition

Top 200 Megabrands, 2011 edition, ranked by total U.S. measured media spending in 2010

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Marketer Trees 2010: Nike

...782 790,376 -25.0 Media spending by megabrand 2009 2008 % chg Nike 91,335 148,049 -38.3 SALES & EARNINGS ($ in millions; for fiscal...

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For more information on this directory, please contact Lisa Scotto at lscotto@adage.com