Latest News About
PepsiCo
PepsiCo Bows Beverage Fountain That Lets Consumers Mix-n-Match Flavors
...of choices at the soda fountain. Next week, PepsiCo will begin testing "
Consumers Prefer Beyonce as a Blonde (Or at Least in a Bikini)
...clinging dress. Beyonce also appeared as a blonde in an ad for
Pattern Forming: Pepsi, GM Latest Marketers to Yank Ads Deemed Offensive By Consumers
This new trend of yanked spots is amounting to a lot of time and money wasted, and tons of bad publicity for marketers.
Could Advertisers' Quest for Speed Be Compromising Quality?
As agencies aim for fast, faster and fastest, are they sending the wrong message?
How the NFL Turned Its Draft Into the 'McRib' of Sporting Events
...Music Hall vs. 16 in 2012. Among them: Anheuser-Busch; Nike; Verizon ;
Latest PepsiCo Ads
Media: TV/Video
Diet Coke: Taylor Swift
Agency: Droga5, New York
New ad comes right on the heels of Beyonce's Pepsi spot
Media: TV/Video
Pepsi: Mirrors
Agency: 180, Los Angeles
Brand's Global Brand Ambassador Was Very Hands On in Development, Production of 'Mirrors'
Media: TV/Video
Pepsi Max: Test Drive with Jeff Gordon
What happens when a NASCAR legend goes undercover.
Data
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DataCenter: Data Tables: 100 Largest Global Marketers
December 09, 2012
100 Largest Global Marketers, 2012 edition. A ranking of marketers by measured media spending.
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DataCenter: Data Tables: Megabrands, 2012 edition
June 24, 2012
Largets 200 megabrands from 100 Leading National Advertisers report, 2012 edition
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DataCenter: Data Tables: 100 Leading National Advertisers, 2012 edition
June 24, 2012
100 Leading National Advertisers, 2012 edition, ranked by total U.S. advertising spending in 2011.
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DataCenter: Data Tables: 100 Largest Global Marketers
December 04, 2011
100 Largest Global Marketers, 2011 edition. A ranking of marketers by measured media spending.
For more information on this directory, please contact Lisa Scotto at lscotto@adage.com







