Latest News About
Progressive Corp.
Progressive's Flo Gets Romantic in New Animated Spot
...someone whose main task is to sell insurance, of all things. But
Angry Birds, Progressive's 'Flo' Are Hijacking Halloween
...of trick-or-treating and Halloween parties. But this year, one marketer,
Comic-Strip Whippersnapper Considers Progressive's Flo a 'Cougar'
Here's a new wrinkle in
Progressive's Flo Thumbs a Ride With Drivers
Flo is watching you. Starting this week,
Growth Market as Progressive Schools Push Green Agenda
NEW YORK (AdAge.com) -- When students arrived at PS 107 in Brooklyn's Park Slope neighborhood this year, their parents were asked to provide a "triclosan-free" liquid hand soap, citing suspicions the anti-bacterial agent found in many such soaps is an "endocrine disruptor." Rather than "regular disinfectant wipes" from the likes of Clorox or Lysol with a host of what the school calls "harmful biocides," the letter suggests greener options from Green Works (another Clorox brand) or Seventh Generation.
Latest Progressive Corp. Ads
Media: Print & Design
Progressive Insurance: Find Flo - Penguins
Agency: Arnold Worldwide
Where's Flo?
Media: Print & Design
Progressive Insurance: Find Flo - Picnic
Agency: Arnold Worldwide
Where's Flo?
Media: Print & Design
Progressive Insurance: Find Flo - Stadium
Agency: Arnold Worldwide
Where's Flo?
Data
DataCenter: Data Tables: Top 200 Megabrands
June 23, 2008
...48 Sony Sony Corp. 324.7 273.1 18.9 39 50
Marketer Trees 2009: Progressive Corp.
...350 459,725 2.3 Media spending by megabrand 2008 2007 % chg
Marketer Trees 2009: Progressive Corp.
...350 459,725 2.3 Media spending by megabrand 2008 2007 % chg
DataCenter: Data Tables: 100 Leading National Advertisers
June 23, 2008
100 Leading National Advertisers, Ranked by 2007 U.S. ad spending
Marketer Trees 2008 Update: Progressive Corp.
...724 368,245 24.8 Media spending by megabrand 2007 2006 % chg
DataCenter: Data Tables: Revenue per ad dollar spent for the 100 Leaders
June 23, 2008
Revenue per ad dollar spent for the 100 Leaders; U.S. revenue per ad dollar and advertising as a percent of sales, by category
Marketer Trees 2010: Progressive Corp.
...005 470,351 9.9 Media spending by megabrand 2009 2008 % chg
DataCenter: Data Tables: Top 200 Megabrands, 2011 edition
June 19, 2011
...13 12 T-Mobile Deutsche Telekom 582 510 14.2 14 33
Marketer Trees 2008: Progressive Corp.
...724 368,245 24.8 Media spending by megabrand 2007 2006 % chg
For more information on this directory, please contact Lisa Scotto at lscotto@adage.com






















