Marketer Directory
Latest News About
Wendy's/Arby's Group
Latest News About
Wendy's/Arby's Group
Women to Watch: Erin Hunter, Facebook
June 02, 2013
...to have a real interaction.” First job: Flipping burgers at
Russ Klein Out as Arby's CMO, Search For Replacement Underway
May 31, 2013
...statement also said Mr. Kraut “has made the decision to leave
Wendy's Last Among Big Burger Chains With Hispanics: Survey
May 29, 2013
A new study founds Wendy's ranks last among fast-food chains favored by Hispanics.
Coffee Overkill Has More Marketers Thinking That It's Time for Tea
May 26, 2013
...regionally. Burger King in March introduced peach sweetened and unsweetened iced tea;
Dairy Queen Effort Reaches Beyond the Blizzard to Burgers and Fries
May 21, 2013
...to go to competing chains, such as McDonald's , Burger King and
Latest Wendy's/Arby's Group Ads
Media: Interactive
Wendy's: Hot Juicy Burgers for Life!
Agency: Saatchi & Saatchi, New York
Following the TV spots with the red-headed, bemused bloke and a Facebook initiative over the weekend, Wendy's is amping up its "Hot Juicy Burgers for Life" viral campaign online. The microsite for the contest, which
Data
Ad Age Premium Databases
DataCenter: Data Tables: U.S. Advertising as Percent of Sales, 2010 edition
June 20, 2010
U.S. Advertising as Percent of Sales, 2010 edition
Ad Age Premium Databases
DataCenter: Data Tables: U.S. Market Leaders
June 22, 2009
Market share leaders in automotive, retail, restaurants, wireless carriers, prescription drugs, beverages (soft drinks, juices and waters), personal care brands, beer and credit cards. Based on 2008 share of market or ad spending; includes U.S. measured media. From the 100 Leading National Advertisers, 2009 edition.
Ad Age Premium Databases
DataCenter: Data Tables: Advertising as Percent of Sales
June 22, 2009
Advertising as Percent of U.S. Sales in 2008, from the 100 Leading National Advertisers 2009 edition.
Ad Age Premium Databases
DataCenter: Data Tables: Top 200 Megabrands
June 23, 2008
Brands, products and services of the same name by U.S. media spending
For more information on this directory, please contact Lisa Scotto at lscotto@adage.com
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