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Advertising Age is the marketing industry’s most trusted news source on topics that matter most, including social, media, digital, CMO Strategy and data-driven marketing. Coupled with its sibling, Creativity, which beautifully showcases the best in brand creativity, it gives professionals the full picture of what’s going on in the industry.

Archives

Where are the Archives located?

I subscribe to Advertising Age do I have to pay for archives on the Web site?

No. As an Advertising Age Member, you have full access to the archives as part of your subscription.

What is available through the Archives?

Advertising Age Print Magazine: 1992-Present.
Creativity Magazine: 1994-Present
Website News: 1995-Present
Madison+Vine: 2003-Present
Encyclopedia: 500 articles, 35 subjects http://encyclopedia.adage.com

The article I want is from before 1992. Where can I find it?

Please email Michelle Dopp at mdopp@crain.com.

What if I can't find an article that I'm looking for?

For additional assistance in locating an article, you may contact Michelle Dopp in Crain's library at mdopp@crain.com.

Data

How do I get included in the Agency Report?

What if I have questions on DataCenter numbers?

For questions on data that you find in Advertising Age and AdAge.com, contact DataCenter at DataCenter@AdAge.com.

Editorial

Is the content on AdAge.com the same as the print edition?

Yes, the full contents of Advertising Age are available for subscribers, however Advertising Age also delivers daily news that is constantly publishing and updating original news reports about the marketing and advertising business throughout each business day.

Is the full content of AdAge.com and Advertising Age weekly print edition searchable online?

Yes, you can use the search box in the upper right to search all content -- both print and online -- or use the advanced search page to search content by keyword, publish date and section. After your intial search, you can then narrow your results by article type and author.

Where do I send press releases?

Press releases should be sent to Fallon Atta-Mensah. If you would like to send a press release to a reporter covering a specific category, you will find that information on our staff page.

How do I find out which reporter covers a specific area?

Check our staff page.

Letters to the editor?

Letters related to material in the weekly print edition or AdAge.com should be sent directly to:

Ken Wheaton
Managing Editor
Advertising Age
685 Third Avenue
New York, NY 10017
e-mail: kwheaton@adage.com

How do I get the editorial calendar?

Do you accept bylined articles from corporate executives?

All news content published in Advertising Age is produced by staff journalists. Advertising Age does accept the submission of opinion pieces for its Viewpoint features. These should be submitted to:

Ken Wheaton
Managing Editor
Advertising Age
685 Third Avenue
New York, NY 10017
e-mail: kwheaton@adage.com

Download Advertising Age's Guidelines for Outside Submissions PDF.

How do I get my Advertising Age RSS New Feeds?

Visit Advertising Age's RSS News feeds page.

Digital Edition Questions?

I'd like to reprint an article from the Advertising Age print edition or AdAge.com in a print publication or web site. Whom should I contact?

For hard-copy or electronic (PDF) reprints, please contact Laura Picariello at 732-723-0569 or lpicariello@crain.com.

Website Issues

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All articles on adage.com require a paid subscription. Registering allows you to sign up for any of our free emails, participate in polls or comment on stories. If you are trying to get to subscriber-only content, or wish to receive weekly copies of Ad Age, then you'll need to subscribe. We offer several different packages, so click here for all of our subscription options: Subscribe.

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I am a subscriber of Ad Age, do I also get Membership benefits?

Yes. All Ad Age subscribers become Members of Ad Age and are eligible to receive additional benefits based on their Membership level. You can learn about Membership at adage.com/membership or by contacting customer service department at customerservice@adage.com or calling (877) 320–1721. You can also contact us via fax at (313) 446-6777 or mail Advertising Age, 1155 Gratiot Avenue, Detroit, MI 48207-2912.

How do I become a member, renew my membership, or find the status on my existing membership?

To become a member just go to adage.com/membership or contact customer service at customerservice@adage.com or by phone at (877) 320–1721. You can also contact us via fax at (313) 446-6777 or mail Advertising Age, 1155 Gratiot Avenue, Detroit, MI 48207-2912.

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You can choose between any one of these three Membership programs, which includes a subscription to Ad Age in print, Adage.com, Creativity-online.com, digital editions, access to Ad Age app for Smartphone and Ad Age App for iPad + additional benefits. Your options include:

Basic Member: $109 1 year/ $174 for 2 years

Premier Member: $189 1 year/$302 for 2 years

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How much of the content of Ad Age is free?

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Group and international membership options are also available. For inquiries, please see below:

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Delivery Problems

If you experience delivery problems with your print edition, contact us by e-mail or phone at 1-877-320-1721.

Subscribers Outside the U.S.

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Fax: 1 (313) 446-6777.

The Ad Age Group
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Detroit, MI 48207-2912

Mailing Lists

Ad Age makes subscriber names available to companies who have carefully screened products we feel may interest you. To inquire about list rental, call Gerard Petrocelli at Reach Marketing LLC. He can be reached at (845) 201-5319 or via email, Gerard.Petrocelli@reachmarketing.com.

Ad Age frequently runs original op-eds and viewpoint pieces from members of the advertising, marketing and media industries, who can submit pitches or completed pieces for consideration to AdAgeContributors@adage.com. When we can use a proposed piece we try to reply within two business days, but the volume of submissions we receive means we can't answer every email we receive.

The most successful proposed pieces take stands on timely questions that matter to many people in the Ad Age audience, typically in 750 words or less and without serving as veiled or indirect ads for the author's company. Some further guidance:

Exclusivity

Pieces should not have run elsewhere and should not be simultaneously pitched to other publications, whether in print or digital media. If we run your piece, we retain exclusive rights for one week, after which you are free to post it elsewhere.

Content

The writer needs to take a clear position, often going out on a limb with his or her perspective and inviting disagreement. The piece should reflect the individual's own opinion, view, expertise and not that of his or her company. There should also be a clear takeaway for intended audience. The writer should include real-world examples to support points. And they should not all concern the company where the author works.

The content should not be self-promotional (even subtly) or reasonably construed as such. These pieces should not perform double-duty as ads for the author's company or services; they should be attempts to grapple with important marketing and media issues. If you're bringing up a problem that your company is particularly well-suited to solve, you are probably on thin ice.

Any potential conflict of interest that would cast doubt on the credibility of your article or Ad Age must be disclosed up front.

Writing should be conversational in style, accessible and comprehensible. While it's important to pick the right topic, there is also value in the author who cares enough to write the piece well and in his/her credentials/expertise/credibility.

Jargon should be avoided at all costs. Our readers may work in the business, but they'd rather read English than corporate-speak, and you need to make sure the piece is comprehensible and engaging even for people who aren't using the tech, on the account or already immersed in the controversy you're addressing. Here's an example of what not to say:

"This was a multibrand and multiplatform negotiation to drive a portfolio of game properties, and we initiated it to secure seamless integration in the right environments and to leverage their budgets for maximum impact."

That's jargon, if you were unsure. Also note: concept is not a verb; ideate is not a word.

Full pieces should be well-polished when submitted. We will do a final edit, of course, but authors should copy-edit first and check for errors themselves.

Facts should be in order, i's dotted, t's crossed and any quotes accurate. If quoting someone you haven't spoken to directly, include a link to the place from which you got the quote.

Please do not embed any hyperlinks using word processing programs -- just place the URL in parentheses immediately after the word or phrase that should be linked (http://www.likethis.com).

There should be no footnotes, though links are appreciated. As are ideas for how we can add a service aspect to your piece. Are there five things a readers should know about a topic? Are there websites or telephone numbers they should have? Let us know.

Pitches

If you're pitching an idea rather than sending a completed piece, tell us in conversational language and concise fashion what your piece will say and why we and our audience of marketing, agency and media executives will care.

Canned pitches will almost always be summarily rejected. Know the Ad Age audience and whether or not the subject has been written about.

Tell us in what Ad Age section or sections it could run and how long it will likely be. One indication that a writer has done the homework is that the piece is pitched for the appropriate section, whether that be DigitalNext, Small Agency Diary, CMO Strategy, Agency Viewpoints, Media, The Big Tent or general news.

Please note that for DigitalNext and Small Agency Diary, we aren't usually interested in one-off contributions, but rather in writers who will contribute on a somewhat regular basis.

Next Steps

Acceptance doesn't guarantee ultimate publication. Particular publication dates and the section in which the piece appears won't be guaranteed either.

Deadlines should be honored and, when they're not, the editors should be given as much advance notice as possible.

Editing

Writers should strive to turn in pieces that are ready for publication, with suggested headlines, but Ad Age editors have final say in the shape the piece takes and will frequently reformulate the headline as well as parts of the copy.

In the instance of extremely heavy edits by Ad Age editors, contributors will get one read-back after first edit. All other editing/copyediting decisions (including headlines, length, captions, etc.) will be made by Ad Age. Once an item is live on the site, stylistic changes and tweaks to the copy will not be made.

Legal

All writers need to acknowledge the following: "I understand and accept that Crain Communications will, upon initial publication, own my contributed content and may at any point re-purpose the content for publication in print or online in any of Crain's magazines and web sites." Writers will be required to sign a License to Publish Materials or similar agreement.

Post-Publication

You are encouraged to promote your Ad Age contribution as much as possible. Feel free to blog about your story, link to it on Facebook, alert your Twitter followers about it and so forth. Send the link to all of your social networks and to you colleagues, staff, peers, family and friends. You are free to post your piece in full elsewhere after it has been live on Ad Age's site for one week.

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Nulla facilisi. Aliquam vulputate, quam et imperdiet malesuada, augue orci vulputate arcu, aliquam auctor mauris nisi quis tortor. In hac habitasse platea dictumst. Curabitur iaculis turpis et augue rutrum interdum sed eu nisi.

Pay an Invoice

If you receive a notice from us after you have paid, it is likely due to correspondence crossing in the mail. However, if you receive a second notice after you have paid, contact us and include a copy of both sides of your canceled check.

Subscriptions

Change your profile

You can change your profile here.

How do I subscribe, renew my subscription, or inquire about existing subscriptions?

To subscribe just go to adage.com/subscribe or by our customer service department at customerservice@adage.com or by phone at (877) 320 – 1721. You can also contact us via fax at (313) 446-6777 or mail Advertising Age, 1155 Gratiot Avenue, Detroit, MI 48207.

If you are registered on Ad Age or Creativity you can check your purchasing and subscription status on your My Profile Page. Just look for the My Profile Page.

If you are not registered, please do so, and you will easily be able to view your purchase history and subscription status.

It is asking me to become a Member. Is that the same as a subscription?

Yes. All Ad Age subscribers become Members of Ad Age and are eligible to receive additional benefits based on their Membership level. You can learn about Membership at XXXXX (what is the url?) or by our customer service department at customerservice@adage.com or by phone at (877) 320 – 1721. You can also contact us via fax at (313) 446-6777 or mail Advertising Age, 1155 Gratiot Avenue, Detroit, MI 48207.

How much does a subscription cost?

All Ad Age subscribers become Members. You can choose between any one of these three Membership programs, which includes a subscription to Ad Age in print, Adage.com, Creativity-online.com, digital editions, access to Ad Age app for Smartphone and Ad Age App for iPad + additional member benefits. Your options include:

Basic Member: $109 1 year/ $174 for 2 years

Premium Member: $189 1 year/$284 for 2 years

Premium Plus: $329 1 year/$494 for 2 years

Change your mailing address

You will need your customer number, which can be found on the mailing label of your magazine.

How do I sign up for the newsletters? Are they free?

Yes, the newsletters are free.Sign up here.

How much of the content of Ad Age is free?

Visitors can click on three items within Ad Age and Creativity-online.com before they are prompted to register. You can read up to 7 full articles per month on Adage.com, which includes Creativity-online.

What other kind of subscription packages are available?

Group Subscriptions international subscription options are also available. For inquiries, please see below:

Group Subscriptions: Please visit adage.com/help/subscribe-corporate or email us at subscriptions@adage.com

Internationals Subscribers: Please visit adage.com/help/subscribe for pricing for Canada & Mexico and the Rest of the World.

I'm trying to purchase a subscription but am having trouble, what can I do?

Call our customer service department at (877) 320-1721, or email them at customerservice@adage.com

Pay an Invoice

If you receive a notice from us after you have paid, it is likely due to correspondence crossing in the mail. However, if you receive a second notice after you have paid, contact us and include a copy of both sides of your canceled check.

Delivery Problems

If you experience delivery problems with your print edition, contact us by e-mail or phone at 1-877-320-1721.

Subscribers Outside the U.S.

E-mail or call: 1-313-446-0450.
Fax: 1-313-446-6777.

The Ad Age Group
Subscriber Services
1155 Gratiot Ave
Detroit, MI
48207-2912.

Mailing Lists

Ad Age makes subscriber names available to companies whose carefully screened products we feel may interest you. To inquire about list rental, call Gerard Petrocelli at Reach Marketing LLC. He can be reached at 845-201-5319 or via email, Gerard.Petrocelli@reachmarketing.com.

Deliver your targeted message to top-level executives from Fortune 500 companies and their agencies with our responsive direct marketing lists comprised of subscribers from Advertising Age and Creativity.

To rent our subscriber lists, please call Gerard Petrocelli at Reach Marketing LLC. He can be reached at 845-201-5319 or via email, Gerard.Petrocelli@reachmarketing.com.

Order reprints of your company's editorial coverage or any news article or feature story in Ad Age's web or print editions. Advertising Age reprints are a great way to promote your brand and build company morale.

Learn more about the new features and products available for Advertising Age Reprints.

For additional information contact Laura Picariello, reprints sales manager, at (732) 723-0569 or lpicariello@crain.com.