SMG Names Monica Gadsby CEO-Multicultural/Latin America
Will Head Both U.S. Hispanic and Latin America Divisions, Look for Cross-Border Opportunities for Marketers FULL ARTICLE
YouTube Gets Univision, but Not Telenovelas
Dispute With Televisa Hampers Spanish-Language Network's Online Efforts FULL ARTICLE
Ikea Begins Creative Review to Integrate General Market With Hispanic
Retailer Says It Is Searching for Improved Communications Efficiency in U.S. FULL ARTICLE
Tap Into the World of Multicultural Marketing and Find New Opportunities
Attend Networking Events Narrower in Scope FULL ARTICLE
Recent News
JCPenney Hires Patricia Romero to Lead Multicultural Marketing
Enter: Multicultural Agency of the Year
P&G Adapts Its Web Fashion Show for Hispanic Women
Despite Recession, Startup Hispanic Endeavors Grow
Ad Spend in Spanish-Language Media Falls by 6.3%, Nielsen Says
The NBA Launches Its First Major Push for Hispanic Audiences
Hispanic-Media Spending Posts Biggest Decline Yet
Univision Out to Make More Spanish-Language Videos Available Online
Hispanic Agency Persuades P&G to Film Dirtier Ad
State Farm Brings Its Band to TV
Special Report: Hispanic Creative Ad Awards 2008
Toyota Game Play Takes Best of Show
Conill Tops La Comunidad for Most Awards in Competition as a Wealth of New Players Make Strides in Hispanic Theater FULL ARTICLE
Ten Agencies Pick Up Gold Awards
Strategies of Top Winners Described in Case Studies FULL ARTICLE
Hispanic Creative Ad Awards Show Held in LA
Winners Are Announced at Sept. 12 Gala FULL ARTICLE
Hispanic Marketing
People en Espanol Hires TV Exec as Publisher
Lucia Ballas-Traynor Comes From Spanish-Language MTV Spinoff FULL ARTICLE
Canceled Show's Sponsor Scrambles to Save Promo
How Marketer's $100K Cash Drawing Survived Death of Tie-in Program FULL ARTICLE
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