Gap Awards Holiday Campaign Duties to Crispin
Decision May Indicate Full-Blown Account Shift from Laird & Partners FULL ARTICLE
Crown Imports on the Lookout for Media Agency
Corona Marketer Moves to Separate Duties From Creative FULL ARTICLE
Greg Bell Departs Venables Bell & Partners
Founder of San Francisco Indie Shop Says: 'It's Time to Play' FULL ARTICLE
Subway Puts Phelps Back in Its Advertising Pool
New Spots Finally Break With Superstar Olympian FULL ARTICLE
This Week's Print Issue
Cannes Swept by PR, Integrated, Internet Winners
Tally Suggests Ad Age Is Over -- or, at Least, It's Evolved to Higher Plain MORE
MediaWorks
MediaVest Is Looking for Brand 'Swingers'
Media Buyer Tests New Metric That Rewards Shows With High Number of Product Switchers FULL ARTICLE
Dallas Daily Turns Over National Ad Sales to Rival Tribune
Morning News Keeps Local Market; Other Outsourcing Deals Could Follow FULL ARTICLE
Digital
Online-Ad Industry Tries to Stave Off Government Regulation
Issues Its Own Set of Advertising Tracking and Disclosure Rules FULL ARTICLE
DigitalNext
Earned Media: Is No Chatter Worse Than Negative Chatter?
The Importance of Listening, Reiterated FULL ARTICLE
Advertising: The Price of 'Free' Media
Publishers Need a New Contract With Consumers FULL ARTICLE
CMO Strategy
Millennials Are Evolving; Are You Keeping Up?
The Recession Has Changed Them as Consumers, But They're as Valuable as Ever FULL ARTICLE
Why Spending, Sales Are Up for Dietary Supplement Emergen-C
Five Questions for Ken Vargha, VP-Sales and Marketing, Alacer Corp. FULL ARTICLE
TalentWorks
Bad News Could Be the Best Thing for Millennials
Viewpoint: Jonathan Lewis Hopes Economic Hardship Knocks a Little Sense Into His Generation FULL ARTICLE
Ten Things You Didn't Know About Your Resume
Tips That Fly in the Face of All Other Advice FULL ARTICLE
GenNext
Not Everyone Can Afford to Work for Free
How to Make the Most of a Summer Waiting Tables FULL ARTICLE
News
Tylenol Latest Big Brand to Come Under FDA Scrutiny
Panel Seeks to Limit Acetaminophen in OTC Medication; Drug Is Used in Many Marketers' Products FULL ARTICLE
U.S. Auto Sales Fell 27% in June -- and That's Not a Bad Thing
GM Posts Best Month of Year; Ford Says Market Share Hits 16% FULL ARTICLE
Brink's Set to Unveil $120 Million Rebranding Effort
Home-Security Company Will Promote Name Change With Ad Push FULL ARTICLE
Prius Headlamp Troubles Could Dim Toyota Brand's Rep
Lawsuit, Online Complaints Come as Automaker Launches New Model FULL ARTICLE
Starbucks Continues Food Push With Overhauled Menu Items
Coffee Chain's Largest Rollout to Date Is Backed by Newspaper Campaign FULL ARTICLE
Agency News
Unilever to Review Massive Global Media Account
Package-Goods Giant's Measured Spending Totaled $755 Million in the U.S. Alone FULL ARTICLE
State Farm Re-evaluating Agency Compensation
Insurer Is Among DDB's Most Lucrative Clients FULL ARTICLE
Creative Directors Don't Have to Be Performers
Passion for Work, Not Ability to Present, Should Be Agency Chief's Prominent Quality FULL ARTICLE
Global News
Online Ad Spending Overseas to Hit $25 Billion by 2013
Marketers Expected to Put More Dollars Behind Search, Video, Social Media as Display Declines FULL ARTICLE
Adages
Modernista Puts a Price on Ideas -- and Gets $45
Agency Auctions off 12-Pack of Beer-Commercial Scripts on EBay FULL ARTICLE
Karl Malden Never Left Home Without It
He Always Delivered on One of the Ad World's Best Taglines FULL ARTICLE
GoodWorks
Brewer Pushes Bicycling to Help the Planet
New Belgium Brewing Gives Away Bikes as It Prepares for Annual Tour de Fat FULL ARTICLE
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