Big media and new media both came out in force at Internet Week. We've got video here.
Blended fruits are better than regular fruits -- and Ogilvy is out to prove it.
There was a clear vision threaded through Pinterest's first "partner event" with marketers and agencies on Wednesday.
A deal for the mobile mapping service would set up a possible bidding war with Facebook.
After revamping mornings and building out weekends, Jeff Zucker is putting a weekly interview show at 11 p.m. on Fridays.
Twitter has struck pacts with companies including Discovery, Vice and Major League Baseball. It's also adding tech to target ads at TV viewers.
How does advertising perform in a social-media world? Ad Age is releasing three papers that break down the pressing issues in social.
Michelle Gass, a longtime Starbucks executive is leaving to join Kohl’s in the newly-created role of chief customer officer.
The retailer is following up its viral hit "Ship My Pants" with more saucy worldplay in this video ad from DraftFCB.
The ratings firm hopes IBM's "Jeopardy!" winner will improve measurement of ad effectiveness and media planning.
What growing patent litigation means to the marketing world, according to Brian Heidelberger, partner at Winston & Strawn.
.jpg?1369240067 "Indie Shop Mother Plots Expansion to Brazil")
Independent agency Mother is planning to open its fourth office in Brazil next year and has asked creative Gustavo Sousa to lead the charge.
Don Draper merged his agency to get a better shot at a major car account. Are the odds for small agencies any different in the digital era?
The Interpublic shop shifts focus from Irvine to a new L.A. outpost to attract talent for Taco Bell and lure new clients.
Thanks to the new show "Model Employee" on VH1, a creative learns what it's like to be on the side of the camera.
Bloomberg Businessweek is trying to get millennials to move out of their parent's houses and land a job.
Viewers may be latching onto familiar names at this point -- like "Robin Williams." That's exactly as networks intended.
Big Data is more than web tracking and social media.
Get the full scope of what’s happening in the evolving world of data and what it means to marketers.
