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Coca-Cola and Skechers Offer Brands New Halos at Annual Licensing Show

Coca-Cola and Skechers Offer Brands New Halos at Annual Licensing Show

Beats by Dr. Dre is licensing the recycling brand Ekocycle from Coca-Cola.

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FWD.US Highlights Hope Brought by New Arrivals

FWD.US Highlights Hope Brought by New Arrivals

SS+K created this uplifting spot by FWD.us, the foundation started by Mark Zuckerberg, Jack Dorsey, Bill Gates and other tech giants supporting causes critical to America's growth and competitiveness.

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Can BBDO Make Bud Light Advertising Awesome Again?

Can BBDO Make Bud Light Advertising Awesome Again?

The change represents a global consolidation of sorts because the brewer works with the BBDO network overseas.

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Intel/Toshiba and Oreo Win Cyber Grands Prix

Intel/Toshiba and Oreo Win Cyber Grands Prix

One was a sophisticated film effort, the other, a print/design campaign. But both were amplified by the power of social media.

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Serviceplan Munich Wins Its Second Design Grand Prix for Auchan's Selfscan Report

Serviceplan Munich Wins Its Second Design Grand Prix for Auchan's Selfscan Report

The jury praised the campaign for the Italian grocery chain for its simplicity, innovation and clarity.

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'Dumb Ways to Die' Takes Radio Category; Third Grand Prix for McCann Campaign

'Dumb Ways to Die' Takes Radio Category; Third Grand Prix for McCann Campaign

Ralph Van Dijk's taxi driver, Juan, helped the jury decide on a winner.

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Apple Wins Press Grand Prix -- With Campaign for Tablet

Apple Wins Press Grand Prix -- With Campaign for Tablet

"We were looking at a piece that makes print ... a hero," said Almap BBDO's Marcello Serpa, jury president.

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Men's Wearhouse Fires Iconic Spokesman, Founder

Men's Wearhouse Fires Iconic Spokesman, Founder

If Men's Wearhouse wants to continue using George Zimmer in advertising, it will have to pay up, to the tune of $250,000 annually.

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Sean 'P. Diddy' Combs Tells Cannes-goers: I Hate Watching Commercials

Sean 'P. Diddy' Combs Tells Cannes-goers: I Hate Watching Commercials

P. Diddy is a pitchman for brands from Van Heusen to his own Ciroc, but he didn't pretend to like TV ads when he spoke at Cannes.

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Sony Selects Mediacom for Global Media Business

Sony Selects Mediacom for Global Media Business

The move to review both mobile and electronics came on the heels of an organizational shift within Sony Corp.

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Mozilla and Stanford Pitch New Cookie Blocking Approach

Mozilla and Stanford Pitch New Cookie Blocking Approach

Techno-privacy wonks are laying yet another rail for Do Not Track.

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Shelly Lazarus Shares Favorite Highlights From Cannes

Shelly Lazarus Shares Favorite Highlights From Cannes

Ogilvy & Mather Chairman Emeritus Shelly Lazarus shares thoughts on the broad scope and quality of this year's entries.

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Let's Stand Up to the Attack on Marketing-Mix Models

Let's Stand Up to the Attack on Marketing-Mix Models

Critics say traditional techniques for explaining the ups and downs of brand sales undervalue media spending. The facts show otherwise.

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Target to Heavily Promote Cause Campaign

Target to Heavily Promote Cause Campaign

Target is treating its largest cause campaign to date like one of its popular designer collaborations.

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ICrossing CEO Don Scales Steps Down

ICrossing CEO Don Scales Steps Down

Don Scales, president and CEO of iCrossing, is stepping down from his role; Brian Powley will succeed.

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Inside the Innovation Jury: What Cannes Judges Liked and Tips for Next Year's Entrants

Inside the Innovation Jury: What Cannes Judges Liked and Tips for Next Year's Entrants

Mike Parker, global chief digital officer at McCann, explains what it was like judging Cannes' newest award. 

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Unilever CMO Keith Weed at Cannes: Fighting Fragmentation with Creativity

Unilever CMO Keith Weed at Cannes: Fighting Fragmentation with Creativity

Creativity is only more important in an increasingly cluttered world, Unilever CMO Keith Weed says in this video from Cannes.

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Slideshow: Ad Age at Cannes

Slideshow: Ad Age at Cannes

Ad Age is out in force at the Cannes Lions International Festival of Creativity, hosting a cocktail party on the yacht chartered by Vibrant Media and a brunch panel with AOL.

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Twitter Signs Up Viacom to Tweet Sponsored Video Highlights

Twitter Signs Up Viacom to Tweet Sponsored Video Highlights

The deal will kick off with MTV's Video Music Awards on Aug. 25, when the network will tweet video highlights with pre-roll ads.

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Great Marketing is Not Made in Six Days; Give It a Week, at Least

Great Marketing is Not Made in Six Days; Give It a Week, at Least

Brands are getting drunk on opportunities like rapid-response tweeting instead of getting drunk on the ideas themselves.

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