Beats by Dr. Dre is licensing the recycling brand Ekocycle from Coca-Cola.
SS+K created this uplifting spot by FWD.us, the foundation started by Mark Zuckerberg, Jack Dorsey, Bill Gates and other tech giants supporting causes critical to America's growth and competitiveness.
The change represents a global consolidation of sorts because the brewer works with the BBDO network overseas.
One was a sophisticated film effort, the other, a print/design campaign. But both were amplified by the power of social media.
The jury praised the campaign for the Italian grocery chain for its simplicity, innovation and clarity.
Ralph Van Dijk's taxi driver, Juan, helped the jury decide on a winner.
"We were looking at a piece that makes print ... a hero," said Almap BBDO's Marcello Serpa, jury president.
If Men's Wearhouse wants to continue using George Zimmer in advertising, it will have to pay up, to the tune of $250,000 annually.
P. Diddy is a pitchman for brands from Van Heusen to his own Ciroc, but he didn't pretend to like TV ads when he spoke at Cannes.
The move to review both mobile and electronics came on the heels of an organizational shift within Sony Corp.
Techno-privacy wonks are laying yet another rail for Do Not Track.
Ogilvy & Mather Chairman Emeritus Shelly Lazarus shares thoughts on the broad scope and quality of this year's entries.
Critics say traditional techniques for explaining the ups and downs of brand sales undervalue media spending. The facts show otherwise.
Target is treating its largest cause campaign to date like one of its popular designer collaborations.
Don Scales, president and CEO of iCrossing, is stepping down from his role; Brian Powley will succeed.
Mike Parker, global chief digital officer at McCann, explains what it was like judging Cannes' newest award.
Creativity is only more important in an increasingly cluttered world, Unilever CMO Keith Weed says in this video from Cannes.
Ad Age is out in force at the Cannes Lions International Festival of Creativity, hosting a cocktail party on the yacht chartered by Vibrant Media and a brunch panel with AOL.
The deal will kick off with MTV's Video Music Awards on Aug. 25, when the network will tweet video highlights with pre-roll ads.
Brands are getting drunk on opportunities like rapid-response tweeting instead of getting drunk on the ideas themselves.