A year ago, A.G. Lafley reflected on his time and success at Procter & Gamble Co. Watch the video interview.
Bob McDonald is stepping down as CEO of P&G after less than four years in the role, during which he saw the company lose ground to key rivals and weathered heavy investor criticism.
The move spells the end of JWT's 40-year relationship with Cadbury brands, which joined the Mondelez portfolio back in 2009.
Google took 47% of total U.S. digital ad spending in the first quarter of this year, according to IDC.
McDonald’s CEO Don Thompson answered critics at its shareholders meeting: "The way you describe is us not who we are."
GoodWorks Award highlights great work by companies using their platforms for greater social good while also moving their primary mission forward.
Bungie and Activision have launched "Law of the Jungle," a live-action trailer for the much-anticipated game "Destiny."
A look back at a classic Levi's ad in honor of the 140th anniversary of the blue jean this week.
After revamping mornings and building out weekends, Jeff Zucker is putting a weekly interview show at 11 p.m. on Fridays.
Twitter has struck pacts with companies including Discovery, Vice and Major League Baseball. It's also adding tech to target ads at TV viewers.
How does advertising perform in a social-media world? Ad Age is releasing three papers that break down the pressing issues in social.
Michelle Gass, a longtime Starbucks executive is leaving to join Kohl’s in the newly-created role of chief customer officer.
The retailer is following up its viral hit "Ship My Pants" with more saucy worldplay in this video ad from DraftFCB.
The ratings firm hopes IBM's "Jeopardy!" winner will improve measurement of ad effectiveness and media planning.
What growing patent litigation means to the marketing world, according to Brian Heidelberger, partner at Winston & Strawn.
.jpg?1369240067 "Indie Shop Mother Plots Expansion to Brazil")
Independent agency Mother is planning to open its fourth office in Brazil next year and has asked creative Gustavo Sousa to lead the charge.
Don Draper merged his agency to get a better shot at a major car account. Are the odds for small agencies any different in the digital era?
The Interpublic shop shifts focus from Irvine to a new L.A. outpost to attract talent for Taco Bell and lure new clients.
Thanks to the new show "Model Employee" on VH1, a creative learns what it's like to be on the side of the camera.
Bloomberg Businessweek is trying to get millennials to move out of their parent's houses and land a job.
