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Latest News

Super Sunday Becomes Super Monday for CBS

Rash Report: Series High for 'Big Bang Theory,' Season High for 'Two and a Half Men' FULL ARTICLE

Kirshenbaum Bond Co-Founder Says Goodbye to Agency After 23 Years

Jon Bond to Launch Marketing Venture This Summer FULL ARTICLE

Ad Council Joins First Lady's 'Let's Move'

Athletes, Animated Characters Urge Kids to Be Active FULL ARTICLE

2010 Super Bowl Top 10 Most-Liked, Most-Recalled Ads

Nielsen IAG Ad Ratings: Consumers Like Snickers' 'Betty White' Ad Best FULL ARTICLE

Unilever CMO Simon Clift Announces Retirement

With Global Agency Reviews Completed, Marketing Exec Credited With Axe's Success to Step Down FULL ARTICLE

Does MTV's New Logo Look Too Mainstream?

Logo Revamp Makes Room for Snookie FULL ARTICLE

Marketers Exhibit Cad-Like Behavior at the RFP Ball

We're Not Asking to Get Married, but Some Basic Respect Would Be Nice FULL ARTICLE

Havas Posts Full-Year Revenue Decline of 9.1%

Signs of Recovery in North America, Asia, Latin America, but U.K. "Still Suffering" FULL ARTICLE

What 'ThugLife' Can Teach Us About Twitter

This Ignored Demographic Shows What You Can Learn When You Look Beyond Social-Media Elites FULL ARTICLE

DigitalNext

Why Do Advertisers Hold Web Publishers to a Higher Standard Than TV?

Unlike Traditional Media, Buyers Evaluate Internet Sites for Their 'Whole Enivronments' FULL ARTICLE

Beyond the Badge: Big Media Brands Strike Foursquare Deals

'Checking In' Becomes Branded, Carries Incentives for Users FULL ARTICLE

Why Issue-Based Advertising Is Like Walking a Minefield

Tim Tebow Super Bowl Ad Begs the Question of What Makes for a Successful Strategy to Sell Causes FULL ARTICLE

DMA Names Robert Allen Interim President-CEO

Also on the Move: Israel Mirsky, Thierry Dumoulin, Janet Rose FULL ARTICLE

Super Bowl's Twitter Winners? Coke, The Simpsons, Brett Favre, Betty White ...

Dumenco's Trendrr Chart of the Week FULL ARTICLE

Video

Why Visa's Going Big for the Olympics

Q&A: Five Questions for Global CMO Antonio Lucio FULL ARTICLE

A Brief Interview With Global Hue's Don Coleman

The Source Continues Its Video Series FULL ARTICLE

Just How Popular Was Google's Super Bowl Ad, Anyway?

A Disconnect Between What Was Tweeted and What Was Watched FULL ARTICLE

Unilever Keeps $1B Western Europe Media Biz With Mindshare

Decision Comes After Agency Wins Marketer's North America Account; Review Leads to Little Roster Movement FULL ARTICLE

The Absolute Best Super Bowl XLIV Ad

It Wasn't What I Expected It Would Be FULL ARTICLE

Super Bowl Is Most-Watched TV Event Ever

Rash Report: Saints-Colts Showdown Tops 1983 'M*A*S*H' Series Finale FULL ARTICLE


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