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Despite Tech Media's Obsession, Big Brands Aren't Rushing to Meerkat, Periscope

Despite Tech Media's Obsession, Big Brands Aren't Rushing to Meerkat, Periscope

By Tim Peterson on 2015-03-27 16:00:00

Martin Sorrell: Magazines, Newspapers Deserve More Credit for Effectiveness

Martin Sorrell: Magazines, Newspapers Deserve More Credit for Effectiveness

By Michael Sebastian on 2015-03-27 15:30:00

Why Dodge Paired a Gearhead With a Monkey in 'Dodge Law' Campaign

Why Dodge Paired a Gearhead With a Monkey in 'Dodge Law' Campaign

By Vince Bond Jr. on 2015-03-27 15:30:00

Wieden & Kennedy Added to General Mills Roster With Yoplait

Wieden & Kennedy Added to General Mills Roster With Yoplait

By Maureen Morrison and E.J. Schultz on 2015-03-27 14:45:12

Apple Watch Gets Another Media App: The Economist

Apple Watch Gets Another Media App: The Economist

By Michael Sebastian on 2015-03-27 13:45:00

Julius Erving Isn't Impressed by Shaq's Dunks in AT&T Spot

Julius Erving Isn't Impressed by Shaq's Dunks in AT&T Spot

on 2015-03-27 13:30:30

TBWA Reorganizes to Be a 'Less Traditional Model'

TBWA Reorganizes to Be a 'Less Traditional Model'

By Maureen Morrison on 2015-03-27 12:00:00

Acura Uses Music-Driven Social-Media Effort to Target Millennials

Acura Uses Music-Driven Social-Media Effort to Target Millennials

By Vince Bond Jr. on 2015-03-27 11:23:09

4A's Transformation: Takeaways and Reporters' Notebook

4A's Transformation: Takeaways and Reporters' Notebook

By Maureen Morrison and Mark Bergen on 2015-03-27 11:14:22

Are 'Geniuses' and 'Gurus' Part of the Ad Industry's Diversity Problem?

Are 'Geniuses' and 'Gurus' Part of the Ad Industry's Diversity Problem?

By Malika Toure on 2015-03-27 10:50:12

Millennial Dads Are Real, and So Is Their Spending Power

Millennial Dads Are Real, and So Is Their Spending Power

By Kasi Bruno on 2015-03-27 10:00:00

Land Rover Shifts Creative Account to In-House Agency Spark44

Land Rover Shifts Creative Account to In-House Agency Spark44

By Diana T. Kurylko on 2015-03-27 08:00:41

Wheaties Makes Marketing Strike With Retro Bowling Ads

Wheaties Makes Marketing Strike With Retro Bowling Ads

By E.J. Schultz on 2015-03-27 07:00:00

How Companies Put a Dollar Value on Loyalty, and Why They Do It

How Companies Put a Dollar Value on Loyalty, and Why They Do It

By Kate Kaye on 2015-03-27 07:00:00

Branded Content Is Getting a Bad Rap, but Brands Have Stories Worth Sharing

Branded Content Is Getting a Bad Rap, but Brands Have Stories Worth Sharing

By Scott Donaton on 2015-03-27 07:00:00

Time Warner's HBO May Add Turner Shows to Web-Only Service

Time Warner's HBO May Add Turner Shows to Web-Only Service

on 2015-03-26 16:34:55

Pepsi Passes Diet Coke in Market Share as Artificial Sweeteners Fall Out of Favor

Pepsi Passes Diet Coke in Market Share as Artificial Sweeteners Fall Out of Favor

By E.J. Schultz on 2015-03-26 14:38:00

NFL Delays Playoff Expansion

NFL Delays Playoff Expansion

By Anthony Crupi on 2015-03-26 14:36:30

Daria Werbowy Dazzles for H&M's Spring Campaign: It's the Newest Ads on TV

Daria Werbowy Dazzles for H&M's Spring Campaign: It's the Newest Ads on TV

on 2015-03-26 14:14:39

As AMC Says Goodbye to 'Mad Men,' It Says Hello to Millennials

As AMC Says Goodbye to 'Mad Men,' It Says Hello to Millennials

By Jeanine Poggi on 2015-03-26 14:00:51