Creator of the "Honomichl 50" kept his hand in the research-industry ranking.
If Kraft advertises mac and cheese, Mr. Moonves said, "What the heck is the difference if you watch it tonight live or 21 days from now?"
"If we don't fill that need, then it is going to get filled by somebody else," CEO Jeff Bewkes said at the UBS media conference.
Under the rules, TCPA violations can now cost the offender $500-$1,500 per incident. And those numbers can add up quickly.
Publicis Canada's Andrew Bruce will get a bump to CEO of 'super region' that replaces Publicis Canada, Publicis USA.
Agencies are hiring people with new skill sets, Marc Brownstein writes, but where do they fit?
With limited marketing budgets and a sea of free competition, media brands improvise great unpaid-media solutions, Antony Young argues.
Holiday campaign transforms small rooms into large public venues.
Interactive Advertising Bureau says it's all in for Sen. Mark Pryor, an Arkansas Democrat, in 2014.
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With each passing year, we mature, creating benchmarks that set the foundation for campaign-specific performance evaluations.
In Western countries, couples in Ikea might be spotted bickering over what bookshelf to buy, but in China they get married.
Ms. Barra, a 30-year veteran and 'car gal,' will be the first female CEO in the global automotive industry.
Former Cumulus Media executive VP-sales Michael Pallad is now overseeing all ad sales for iTunes Radio internationally.
Founder of Hess Corp. created the product as a way to thank customers, and the trucks have maintained a reputation for quality and high "playability" factor.