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Latest News

Orbitz Taps Optimedia for Media Planning and Buying

Digital Duties Remain In-house at Online Travel Site FULL ARTICLE

Travelocity Launches Review for $80M Account

Incumbent McKinney Declines to Defend FULL ARTICLE

DDB Replaces Eric Silver as Chief Creative Officer of New York Office

Matt Eastwood Imported From Australia to Assume Role FULL ARTICLE

For Dean Foods, Keeping Up With Consumers Is Top Priority

In a Q&A for Fast.Forward, CMO Rick Zuroweste Talks Social Media, Influencer Moms FULL ARTICLE

As New 'Jersey Shore' Arrives, Appreciating MTV's More Sober Shows

Media Reviews for Media People: 'Teen Mom' and 'If You Really Knew Me' FULL ARTICLE

Interpublic Quarterly Profit More than Doubles

Holding Company Credits Growth in Retail, Auto, Financial Services FULL ARTICLE

Publicis Reports Second-Quarter Organic Revenue Growth of 7.1%

Chairman-CEO Maurice Levy Promises More Attention to Lagging China FULL ARTICLE

Honda Crowdsources a Movie

Selling a Hybrid with Fun, Not Fuel-Efficiency Sermons FULL ARTICLE

The Democratization of Giving

Boosting Small Mobile Donations Can Make a Big Difference FULL ARTICLE

Online Ad Industry Assesses Latest Call for 'Do Not Track' List

FTC Chairman Leibowitz Casts Doubt on Self-Regulation Efforts FULL ARTICLE

Agency Chief Gets Earn-out, Spreads Wealth to Employees

Staff at New Media Strategies Gets Cash From 2007 Meredith Deal FULL ARTICLE

You Didn't Expect Motorola Not to Make a Huge Deal of IPhone's Antenna Problem, Did You?

But Verizon Is Staying Curiously Silent on Apple's Woes FULL ARTICLE

Our 'Mad Men' Moment

Revisiting the Joy of the Startup FULL ARTICLE

Is Your Detergent Stalking You?

Brazil's Omo Uses GPS to Follow Consumers Home With Prizes FULL ARTICLE

Checking Into a Stieg Larsson Novel? Get Ready for Check-in Fatigue

Stickers and Badges Will Lose Perceived Value as They Become Less Tied to Meaningful Actions, Rewards FULL ARTICLE

Old Spice's 'Your Man' Meme Starts to Fade

After 130 Million Views, What Will Wieden Do to Keep the Mustafa Magic Alive? FULL ARTICLE

Did David Kenny's Twitter Feed Give Away His Akamai Move?

Former Publicis Exec May Have Broadcast His Intentions With Foursquare Check-ins FULL ARTICLE

Five Reasons Marketers Should Care About How Hard the IRS Is Working

Predictions on Tax Form Submissions Suggest Some of the Shifts in Consumer Behavior to Come FULL ARTICLE

Major Marketers Turn to Small Shops for More Than Bits and Pieces

Small Indie Agencies Are Delivering Big-League Work FULL ARTICLE

Four Reasons Brands Must Check in to Foursquare. Now

Yes, the Location-Based Service Is Small, but Here's Why Size Doesn't Matter FULL ARTICLE


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