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Latest News

Wal-Mart CMO Defends Private-Label Brand Expansion

Cites 'Pay-Check Cycle' Customers Who Don't Eat at Month's End FULL ARTICLE

Calculating the Tim Armstrong Premium as AOL Goes Public

He's Riding a Wave of Goodwill, but Will Investors Bet on a Rookie CEO? FULL ARTICLE

Coca-Cola Lays Out Its Vision for the Future at 2010 Meeting

Plans to Connect With Consumers Via Operational Marketing and Social Media, Focus on Multicultural Efforts FULL ARTICLE

Brands Have a Role to Play in Helping People Find the Good Stuff

Digital Curation Is a Key Service in Attention-Strapped Economy FULL ARTICLE

Microsoft's Bing Gets 'Stickier,' Grabs More Local Dollars

But Will It Keep Gains When Its $100 Million Campaign Stops Running? FULL ARTICLE

Pop-Up Retail Goes Mainstream in the U.K.

Unilever, Cadbury and HMV Use Temporary Tactics For Holiday Season FULL ARTICLE

Marlboro Country Thrives on Web Despite Border Controls

Age Verification, Social Security Numbers Don't Deter 1.5 Million Smokers FULL ARTICLE

JC Penney's 'Doghouse' Returns

Last Year's Massive Holiday Viral Is Back, and Shorter FULL ARTICLE

Oprah: Queen of Daytime Proves Content Is King

Rash Report: As Do Ratings for Thursday's Lineup FULL ARTICLE

Will Oprah's Move to Cable Dampen the 'Oprah Effect'?

What the Talk-Show Mogul's Move Says About the Future of TV FULL ARTICLE

In Latin America, DDB Goes Bernbach One Better and Installs Creative Trios

Introduces a New Creative Cell: Creative, Planner and Digital Specialist FULL ARTICLE

Buffalo Soldiers Wings & Things

Bob Marley's Estate Reaches Licensing Deal FULL ARTICLE

Will Retailers or Consumers Come Out on Top on Black Friday?

Sears, Kmart and Others Begin Holiday Sales Ahead of Time as Shoppers Start Early Search for Deals FULL ARTICLE

Branson Says Competing Airlines Should Start From Scratch

Virgin Atlantic President Tells Ad Age He Hopes Rivals Don't Learn From His Success FULL ARTICLE

Bloomberg Seeks Agency for Global Branding

New Owner of BusinessWeek Looks to Raise Awareness of Media Properties Beyond Terminals FULL ARTICLE

8 Lessons From the Creativity and Technology Conference

From Fiat's Eco:Drive to Layar, How Marketers are Focusing on Useful Products Instead of Advertisements FULL ARTICLE

Autism Speaks Hosts Chicago Fundraiser

Legacy Marketing Works to Support 2nd Annual Ball FULL ARTICLE

Vampires Attack Oprah and Sarah Palin! Run For Your Lives!

Dumenco's Trendrr Chart of the Week FULL ARTICLE

The Invisible Hand of Agency Culture

How to Pick the Winners FULL ARTICLE

Farfar Co-founder Nicke Bergstrom Joins Mother, New York

Scandinavian Creative Adds Digital Clout to Agency's Growing Mix of Marketing Services FULL ARTICLE


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