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Pinterest Needs to Define Ad Metrics for Its Own Success (Not Cost Per Click)

Pinterest Needs to Define Ad Metrics for Its Own Success (Not Cost Per Click)

By Jon Elvekrog on 2014-04-16 15:35:00

Marketers: Consumers Don't Trust Your Ads

Marketers: Consumers Don't Trust Your Ads

By Carlton Doty on 2014-04-16 15:00:00

GM's Barra Hounded Ahead of New York Auto Show

GM's Barra Hounded Ahead of New York Auto Show

By Michael McCarthy on 2014-04-16 14:31:11

No, Samsung Execs Didn't Try to Dance on Steve Jobs' Grave

No, Samsung Execs Didn't Try to Dance on Steve Jobs' Grave

By Mark Bergen on 2014-04-16 14:00:19

Wake-Up Call for B-to-B: Choose Life vs. Death by Inbounditis

Wake-Up Call for B-to-B: Choose Life vs. Death by Inbounditis

By Dan McDade on 2014-04-16 14:00:00

Marketers Return to Summer Music Festivals, Seeking Millennials

Marketers Return to Summer Music Festivals, Seeking Millennials

By Michael Sebastian on 2014-04-16 13:01:57

Pivot Upfront: Greenlights Drama With Climate-Change at Core

Pivot Upfront: Greenlights Drama With Climate-Change at Core

By Jeanine Poggi on 2014-04-16 12:19:46

People on the Move: JWT Appoints Amy Avery as Head of Analytics, North America

People on the Move: JWT Appoints Amy Avery as Head of Analytics, North America

By Fallon Atta-Mensah on 2014-04-16 11:30:00

Sehsucht Joins Passion; TPC Adds Joe Schaak and More

Sehsucht Joins Passion; TPC Adds Joe Schaak and More

By Shareen Pathak on 2014-04-16 11:30:00

Before You Break Up with Facebook, Remember a Lesson from Search

Before You Break Up with Facebook, Remember a Lesson from Search

By Jeff Revoy on 2014-04-16 09:45:22

The Inside Story Behind Intel's Proprietary Font Design

The Inside Story Behind Intel's Proprietary Font Design

By Beth Snyder Bulik on 2014-04-16 08:00:00

Carlsberg Instagram Campaign: Snap Photo, Extend Happy Hour

Carlsberg Instagram Campaign: Snap Photo, Extend Happy Hour

By E.J. Schultz on 2014-04-16 07:00:00

Asian Governments Tighten Laws for Gathering Personal Data

Asian Governments Tighten Laws for Gathering Personal Data

By Angela Doland on 2014-04-16 07:00:00

PR Agencies Rush to Tap Into Holding Companies' Data Streams

PR Agencies Rush to Tap Into Holding Companies' Data Streams

By Alexandra Bruell on 2014-04-16 06:00:00

Yahoo Lays Out New Plan as It Nearly Posts Revenue Growth

Yahoo Lays Out New Plan as It Nearly Posts Revenue Growth

By Tim Peterson on 2014-04-15 19:00:00

Social Media Mercy: US Airways Forgives Staffer for Pornographic Tweet

Social Media Mercy: US Airways Forgives Staffer for Pornographic Tweet

By Cotton Delo on 2014-04-15 18:32:37

The Creativity Top 5: The Best Brand Ideas of the Week

The Creativity Top 5: The Best Brand Ideas of the Week

on 2014-04-15 16:30:00

Google Glass One-Day Sale Shows Search Giant Can Be a Powerful Retailer When it Wants to Be

Google Glass One-Day Sale Shows Search Giant Can Be a Powerful Retailer When it Wants to Be

By Mark Bergen on 2014-04-15 15:16:37

Watch Miranda Kerr Strip for Reebok (and Last Night's Other Classy TV Ads)

Watch Miranda Kerr Strip for Reebok (and Last Night's Other Classy TV Ads)

on 2014-04-15 14:40:12

Papa Bear Is Just Lashing Out in Grief: Bill O'Reilly Mourns 'Stephen Colbert'

Papa Bear Is Just Lashing Out in Grief: Bill O'Reilly Mourns 'Stephen Colbert'

By Simon Dumenco on 2014-04-15 14:17:14