The shopping magazine, which has outlasted its print imitators but now has its own struggles, is leaving the studio for the real world more often.
Participants will learn from savvy marketers, hot tech startups and visit the Google and Facebook campuses.
Battered by digital, broadcast networks are investing millions on programming. Their ad-based model can and will survive.
Hispanic consumers will soon say 'hola' to a new family: the Rojos, courtesy of Wendy's.
The network plans to air more original programming throughout the year and into the summer.
As much as we'd like to believe that well-scripted, beautifully produced and properly placed content always goes viral, again and again we see that that's just not the case.
The TV-upfront chess game is about to begin. With about $9.2 billion in broadcast-advertising commitments on the line, here's how the top six are positioned.
Wendy won't be serving you breakfast, but Ronald might offer it all day.
Ad execs are divided on whether pacts are win-win or benefit only the clients.
Defiant TV-on-TV defender insists mass trumps digital content and social engagement -- and his numbers "speak for themselves."
Refer to this handy upfront week map, spanning USA's show down at Pier 36 to Fox's big pitch up at The Beacon Theatre.
Called the Touch Tower 1.0, PepsiCo's new digital beverage fountain offers up to 100 different flavor combinations.
Troy Young discovered digital in 1992, when he created a system for the weekly Montreal Mirror that let readers log in to a shared desktop and discuss stories.
When it's time to wish your mom a very happy Mother's Day, what do you do? Send her a tweet? I don't think so, buster.
Kraft Foods Group brand looks to seize on sizzling bacon trend as it takes on No. 1 Ball Park