Brands must connect to customers in new ways, thanks to mobile, social and cloud. But where to start?
Sochi athletes will face hurdles that weren't in London last year and won't be in Rio de Janeiro in 2016, says Darcy Bouzeos.
Europe's call today for stronger data privacy protections could help Google and Facebook fight U.S. government data requests.
2014 will be the year marketers fall in love with automation, says AOL Networks CEO Bob Lord.
Kenny Mitchell is the managing director-brand and consumer marketing for Nascar and Dan Lagani has been named chief revenue officer of Glam Media.
Zappos this morning turned an airport baggage claim into a Wheel of Fortune-style game, with prizes determined by where bags land.
No turkey? No problem. The U.S. invasion of the British retail calendar continues with Black Friday .
New research from ESPN suggests retailers would be wise to rethink how much they're marketing to men.
Hasbro is set to consolidate the majority of its global media-buying and -planning business with Omnicom's OMD and retained WPP's MediaCom in Latin America.
With slogans like "poop your plants" and "get locally laid," the four upstart finalists in Intuit's Super Bowl contest are showing gusto.
Microsoft just released an ad hammering Chromebook with the help of two 'Pawn Stars.'
Plus commercials for People, Time and then-new Entertainment Weekly from the era when violence in "Indiana Jones" was a hot topic.
It's time to clarify what exactly we mean by native advertising, argues Ash Nashed, and to settle on standards for disclosure.
The digital agency Firstborn will work in TV, print, social and digital media for All Nippon Airways.