Lookbook is a product of Ad Age and Creativity that inserts your company within the content brand executives read each day. It is a directory tool designed to help you discover new solutions and showcase your company’s unique offerings and specialties.
Premium listings will provide you with a more robust presence, showcasing your company logo, unlimited creative examples (including reels and case studies), awards and testimonials, client and executive rosters, and links to work featured editorially in Ad Age or Creativity.
Wayner replaces Javier Campopiano, who left earlier this year to become a partner and chief creative officer at FCB Mexico.
Scott Donaton, who joined Digitas in 2015, will now lead both creative and content teams under new "Connected Creative" capability.
Smart marketers those are working to build unified strategies that leverage data and integrate experiences from the brand to the local level.