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Admirable Devil

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  • U.S.
  • CPG
  • Consumer electronics
  • Retail
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Admirable Devil is a purpose driven creative agency born in the Capitol City. We exist to help like-minded brands break out, grow business and incite positive change by appealing to consumers’ best selves. We offer the expertise, integrity and huevos to do this by whatever means necessary. 

We believe purpose and personality are the soul of every brand.

Advertising can be a virture.

Ideas should benefit all - brands, culture and the common good.

Designed for the times, we offer full-service, digitally integrated advertising, grounded in a strategic process based on your brand values and purpose. We operate as a nimble creative studio with a deep bench of production partners, so Admirable Devil is always money well spent.

You're hell bent on growing your brand. You're ready to challenge the status quo. Let's talk.


DC Office

2424 Pennsylvania Ave NW #111

Washington, DC 20037


• Michael Carpenter, ECD
• Bruce Gray, ECD
• Joel R. Johnson, Chief Strategist