AdTheorent is a technology company that is transforming digital advertising through data-driven predictive solutions. AdTheorent's machine learning, tracking and deep linking technologies combine to maximize engagement and awareness for advertisers.
AdTheorent's machine learning technology platform combines millions of data attributes into precise and accurate adaptive models for the purpose of identifying optimal audiences. Powered by data-driven intelligence, AdTheorent's platform delivers the right ad, to the right user, at the right time - all in "real time" within brand advertisers' ROAS and performance goals.
The collective result to AdTheorent-partnered brands and marketers is higher engagement rates across any client-defined metric - The Intelligent Impression®. For more information, visit: www.adtheorent.com.