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- City Spotlight: Portland, Northwest's Hub for Collaboration and TransparencyKnown for being green and a hub for creativity, Portland does face a few minor challenges in luring folks to the Northwest.
- Letters, Jan. 18, 2009
- No One-Size-Fits-All Snuggie Model Exists for DRTV AgenciesBATAVIA, Ohio (AdAge.com) -- For years, direct-response agencies have toiled in the shadows of their more glamorous peers at conventional ad agencies. Now, direct-response TV shops are finding their place in the sun as the recession darkens the outlook for most of the marketing industry.
- Marketing's New Red-Hot Seller: Humble SnuggieBATAVIA, Ohio (AdAge.com) -- The Snuggie blanket launched nationally on direct-response TV in October, just as the economy was slowing to a crawl, so the timing seemingly couldn't have been worse. However, it turns out the timing couldn't have been better.