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- 8 Trends Ahead for the $263 Billion Licensing Industry Marketers will see a gender-neutral toy aisle in the not-too-distant future, write two visitors to the annual licensing showcase.
- As Post Buys Weetabix, We Look Back at Some of the Iconic British Brand's AdsThrough changing ownership, the brand has created memorable campaigns by a succession of London's most creative agencies.
- Brand Licensing Europe 2015: YouTube Stars and European Americana...Vegas Licensing Expo. In addition, Dan Amos from Tinderbox, a division of
Beanstalkdedicated to working with digital properties, hosted a panel featuring YouTube gamer...
- Macy's Cuts Ties With Donald Trump After Anti-Immigrant Remarks...far. "He stepped over the line," said Michael Stone from Omnicom's
Beanstalk, a brand licensing and marketing agency. "[Macy's has] a large Hispanic...
- Coming to Grocery Stores: 'Got Milk?' Branded Food...he said. The program was put into motion when the board hired
Beanstalkas its exclusive brand extension agency a couple years ago. So far...