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- Facebook's grip on political ads likely to defy stain of data leak Facebook is still poised to get three-fifths of the campaign spending in digital media this year.
- Data-Driven Targeting Creates Huge 2016 Political Ad Shift: Broadcast TV Down 20%, Cable and Digital Way Up...the money went. According to a new report from media tracker
Borrell Associates, the final tally of political campaign ad spending in the 2016 election...
- No One Hates Political Ads More Than Car DealersA presidential race can soak up a third or more of local broadcast TV advertising time in some markets, crowding out auto dealers.
- TV Group Campaigns for Even More Political Ads...expected to break records as far as ad spending goes. And
Borrell Associatessaid about $1 billion will be spent on digital media this election...
- Advertisers May Suffer 'Political Crowd Out' as 2016 Elections Near...be spent on political ads in the 2015-2016 election cycle.
Borrell Associatesestimates $8.5 billion will be spent on broadcast TV with $5...