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- Doner Names Eric Weisberg Global Chief Creative Officer...Automobiles, Coca-Cola Co., Cox Communications , DuPont, Harman, Serta, Smithfield Foods,
Bristol-MyersSquibb, and The UPS Store. Prior to his JWT tenure, Mr. Weisberg...
- How Nation's Top 200 Marketers Are Honing Digital Strategies Digital's share of spending is growing for 200 Leading National Advertisers, but traditional media still perform best for some marketers.
- 200 Leading National Advertisers, 2016 edition200 Leading National Advertisers, 2016 edition, ranked by total U.S. advertising spending in 2015.
- Biggest Brands, 2016 edition200 biggest brands from Ad Age's 200 Leading National Advertisers report, 2016 edition. Ranking based on U.S. measured-media ad spending.
- 10 Largest Advertisers by Measured Medium, 2016 edition...14.2 9 GlaxoSmithKline 98.8 61.7 60.2 10
Bristol-MyersSquibb Co. 96.6 43.0 124.6 Total national syndicated TV...