LookBook is the go-to directory for top marketers, agencies, media companies and ad-tech firms in the advertising industry. As a product of Advertising Age and Creativity, LookBook ensures your company’s valuable information doesn’t exist in a silo, but is instead embedded within the content brand executives already read each day. LookBook is the first tool in the industry to integrate a directory product into top premium content sites.
- Lowe's Reveals New Agencies as It Shifts Marketing Model...alerted Lowe's, which opened the box. Inside, agencies found a confetti
canon, bottle of champagne and Roomba vacuum (to clean up the confetti). Lowe...
- 'He's Probably Fishing Now': Friends Remember Creative Director Bill Hamilton...was provocative. He created work that was quite different from the Ogilvy "
canon." Bill could take a small, simple idea and put it forth in...
- Brands Latch Onto China's Obsession With Dewy Male Heartthrobs People call them "young fresh meat."
- Tool Signs Jerk Store, Bullitt Adds Sealy and Zames...winning Google "Pride For Everyone" as well as work for brands including
Canon, Luminosity, Glad, and Benjamin Moore, among others. He lives in New York...
- How Do You Build a Brand Like Maria? Fresh off her first big win after a 15-month doping ban from tennis, Maria Sharapova is becoming a megabrand in her own right.