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- Out-of-Home Ads Go Programmatic With New Pact...now available through Rubicon Project's private marketplace. The partnership makes
Clear Channel OutdoorAmericas digital inventory, as well as Captivate's network of screens...
- Live Blog: Advertising Week, Day Two
- Ad Tech, Sprawl and Too Many Meetings: Can Creativity Still Shine at Cannes?...main show. Where there wasn't sprawl, however, there was crowding.
Clear Channel Outdoorcornered part of the Grand Hotel lawn for the week, right...
- Cannes Day Two: Boys Night Out and Eric Schmidt vs. the TerminatorAd Age's editor has a few firsts in Cannes, including a disheartening press conference about print.
- Adobe Adds Mobile Location Data to Its Audience PlatformAdobe's partnership with PlaceIQ signals the growing importance of mobile location information to marketing.