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- Be Proud of Small, and Other Tips on Navigating the Pitch ProcessAgencies and consultants give advice on how small shops can tackle new business pitches.
- SAP Launches Digital Magazine to Reach C-Level Execs...events, he added. "For us, it's about the quality of the
conversationwe're having with customers," Mr. Woods said. SAP will use metrics...
- Yahoo's Livetext May Be More of a Fix for Texting Than Video Chat...can fix video chat with a simple formula: Take a text-messaging
conversationand overlay it atop a live video feed of the two people...
- Got A Mobile Strategy? You're Probably Doing It WrongIf you have a mobile strategy, you're already ahead of the game. But the most effective strategies aren't necessarily "mobile first."
- Best Practices: Don't Turn Content Into This Generation's Banner Ads...of the category. We often see brands trying to "get into the
conversation" without considering what the audience truly wants. It's easy to create...