CPC Strategy is a retail-focused digital marketing agency that specializes in driving performance growth on the channels that directly impact a retailer’s digital bottom line. Founded in 2007, CPC executes on ad strategy and management for retailers and brands on Google, Amazon, Facebook, and other product advertising channels. CPC Strategy ranked #1,288 in the Inc. 5000 List of America’s Fastest-Growing Private Companies™ and was also honored as a finalist in "Best Places to Work" by the San Diego Business Journal. For more information visit www.cpcstrategy.com.
- Google adds CPA ads to existing CPC strategyMountain View, Calif.—In addition to its current cost-per-click-based model, Google will test cost-per-action (CPA) advertising, according to Seeking Alpha blogger David Jackson.