- Uber Cuts Promotional Deal With SprintUber, the Silicon Valley darling with a penchant for PR disasters , is burrowing deeper into our lives. On Wednesday, the cab-hailing app signed a...
- Martin Ringqvist, Creative on Volvo's 'Epic Split,' Named Group Creative Director at 72andSunny...action star garnered the most attention. "Epic Split" became an awards-show darling this year, racking up multiple trophies, including ones at Cannes, the AICP...
- Are Podcasts Poised to Break Into Advertising Mainstream?The crime podcast "Serial" has become a media darling. But is this fast-growing ad medium poised to break out?
- Mobile Is Great, but Paper and People Can Still Carry Election DayTraditional get-out-the-vote methods like printed walk-lists and door hangers still abound, especially on voting day.
- Media Companies Strike Gold With Sponsored ContentRecent quarterly earnings reports from a variety of media companies show that sponsored content is driving sharp revenue gains.