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- The Platform Agnostic: Keeping Up With Consumers...a marketer, you're focused on using the right media to best
engagethe audience at the right time. But when you look to the...
- Who's Really to Blame for the Rigging of the Mainstream Media?Shelly Palmer knows who to blame for the sorry state of the mainstream media. You might not like the answer.
- Why Ad Blocking Will Save the Ad Industry: You Don't Want Consumers Who Don't Want You...all users -- who claim to "hate ads" and will never click on,
engagewith or convert based on an ad. Ad blocking empowers these people...
- Ginger Deer and The Property Brothers: How Lowe's Will Double Down on Digital This Holiday...of retail discounts. "The Facebook Live piece is a unique way to
engagecustomers around what we have to offer in the social space around...
- How to Price an Influencer Campaign Calculating the fair market value of an influencer campaign? James Nord, co-founder and CEO of Fohr Card, offers this guide.