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- Marketer's Brief: Ad Production Workers Take on Creative Shops at ANA...in-a-box! Another day, another new boxed mattress. Following in the
footstepsof e-commerce startups Casper and Tuft and Needle, Wayfair, the online...
- Marie Claire, Mastercard Open Pop-Up ShopMarie Claire and Mastercard are teaming up on a pop-up with smart mirrors and cool ways to pay, following in the footsteps of Amazon Go.
- Prudential Taps Real-Life Couples to Push Retirement Services...of startup providers Ladder, Fabric and Tomorrow. They're following in the
footstepsof already established players catering to the millennial set like Lemonade , which...
- Why AT&T Could Put the TV Advertising Revolution on Hold...But is any business yearning to follow in the music industry's
footsteps? We all remember how that turned out, right? As a media buyer...
- The Millennial Dilemma: The Generic Generation Doesn't Want Your Brands More than half of milennials say they have no interest in brand loyalty. What's a marketer to do?