At Godfrey, everything we do is optimized for B2B. We’re built to support the unique nature of marketing technical products and services to discerning audience segments in extended and collaborative buying cycles.
We use a unified marketing model that emphasizes deep understanding of our client’s market and customers as the foundation for strategy and the framework for creativity. This also allows us to establish with our clients the benchmarks for success that matter most.
Several of our clients are based outside of North America and nearly all of them address a multinational or global customer base. Thus we routinely conduct multinational projects and global programs for our clients. We offer global capability in part through our membership in Worldwide Partners Inc., the world’s largest network of independent agencies (65 firms operating in 50 countries with combined billing of $2.5 billion). Godfrey is a founding member of the Worldwide Partners B2B Network, made up of 30 B2B focused agencies in 22 countries.
Our services broadly include research, strategy, branding, content and creative, digital, advertising and public relations – all geared to address the evolving challenges of the global B2B marketplace.
40 N. Christian Street
Lancaster, PA 17602
Josh Albert - Vice President, Business Development
- JLG Product Launch Event
- nora Product Launch Event
- McNeilus Rebrand
- Johnson Controls Grand Opening Event
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- Slack hires Baird as VP-global business development...was previously senior VP-global business development at b-to-b agency
Godfrey, Lancaster, Pa. In his new role, he will be responsible for leading...
- Largest U.S. agencies from all disciplines in 2012Largest U.S. agencies from all disciplines in 2012. A ranking of more than 900 U.S. agencies by revenue. Part of Agency Report 2013.
- BtoB's Best - Branded App: Nora SystemsNora Systems Agency:
Godfrey, Lancaster, Pa. Campaign: Nora Flooring on the Go Launch date: May 2012 Creative credits: Programmers: Brian Wanger, David Ali; art directors...
- Hickory Springs Manufacturing names Godfrey AOR...which makes components for furniture, transportation and diversified manufacturing industries, has selected
Godfrey, Lancaster, Pa., as its agency of record. Godfrey will be responsible for...
- Largest U.S. Agencies From All DisciplinesLargest U.S. Agencies From All Disciplines by 2011 U.S. revenue. Part of Agency Report 2012.
SEP14Forrester Analyst: Key Trends B-to-B Marketers Need to Know
OCT21Ad Spending for 100 Largest BtoB Marketers Nears $5B
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SEP14B-to-B E-Commerce Sales to Reach $1.1 Trillion in 2020
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JUN15B2B Marketers Continue to Invest in Content Marketing