A top-five communications network that has fueled some of the industry’s most powerful blockbusters, ghg was one of the earliest pioneers in healthcare brand building. From household names to specialty consumer products, we have blazed new trails in creating big ideas that work across media, audiences and even continents to build strong brand differentiation. Our inventive thinking and dedicated customer service have attracted an expanding and diversified range of clients, including 14 of the top-15 healthcare companies.
Whatever your audience, we know their language -- and understand which media reach them and which messages influence their thinking and shape their behaviors. In addition, we facilitate the conversations among them, partnering across segments to drive improved health and business outcomes.
We also know that lines between countries are blurring, as we form one digitally-connected healthcare dialect. That’s why we were the first communications company to create a single, global organization, providing seamless strategies, service and solutions around the world. Today, we call on a worldwide network of 43 offices in 22 countries to give you the best combination of global reach and influence with local knowledge and support.
MEET GHG AND EXPERIENCE HEALTH SPOKEN HERE
As healthcare marketers, we live in a turbulent landscape, rocked by radical change. We operate in a dramatically different world today, re-shaped by new players, new media, new technologies and new regulatory, access and communication demands. Our world has changed;and so must the way we think and act.
Traditional agencies no longer have the strategic muscle to optimize your brands. That's why ghg has re-invented the concept of a communications partner, serving as trusted advisor to our clients, with the leading-edge ideas, deep knowledge and proven best practices to guide them to success.
How do we do it? With Health Spoken Here.
Health Spoken Here is not just our tagline. It's the guiding principle behind who we are and how we work and based on what we believe about the new reality of healthcare brand building. Today, healthcare brands are engaged in conversations with a vast array of audiences, unimagined just a few years ago, from online bloggers to scientific thought leaders.
A successful healthcare brand needs to speak health with all its dialects and nuances. That's why ghg is equally fluent in the scientific discourse of healthcare providers and the everyday chats of consumers. Whether you are targeting providers, payers, caregivers, patients, consumers and or even pet owners, we can tell your story in ways that reach their hearts and minds and change their attitudes and actions.
- Tell Clients Your Story in Your Own Words With Ad Age's LookBook...Partners , GolinHarris ' class='directory_entry' title='Ad Age LookBook '>Golin Harris ,
Grey HealthcareGroup , Hyper Marketing , Integer , Jack Morton , Jackson Marketing Group , JWT , Kaplan Thaler...
- People news from Rethink, Draftfcb and more...Kodak. Prior to that, he worked as VP interactive creative director at
Grey HealthcareGroup and VP associate creative director at Saatchi and Saatchi Wellness.
- People on the Move: Joanna Seddon Named President of OgilvyREDJoanna Seddon founded and led brand-consulting groups at FutureBrand and most recently at Millward Brown Optimor, where she created WPP's BrandZ 100 ranking.
- Power Players, 2008: 21 - 25...York Publicis' Kaplan Thaler Group , Digitas Health , New York WPP's
Grey HealthcareGroup, New York POWER PLAY: Pfizer posted a 9% sales gain in...
- WPP Group: 2007 Year in Review...Marketing, RMG Connect, VML and Wunderman ; healthcare communications including CommonHealth , GHG (
Grey HealthcareGroup), Ogilvy Healthworld, Sudler & Hennessey and others; specialist communications such as multicultural...