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- Deloitte's Heat Wins the Global Creative Account for John Hancock and Manulife...for global creative strategy and execution, the company tapped WPP's
m/SIXand Wunderman for global media planning, buying and analytics. "We custom-built...
- Meet Ad Age's 2017 Class of Women to Watch Europe These 20 leaders are game changers in marketing, advertising, tech and media in Europe. Ad Age will honor them at a June 5 event in London.
- Marketers Halting YouTube Buys Puts Pressure on Media ShopsAT&T, Verizon, Johnson & Johnson and GlaxoSmithKline are among the major marketers who have halted ad spending with Google and YouTube.
- Four Reasons Not to Write Off TwitterTwitter has had its share of hard knocks, but still makes sense for marketers, writes James Chanter, associate media director at m/SIX.
- GroupM Buying Chief, TV Ad Vet Rino Scanzoni, Takes New Role in RestructuringGroupM Chief Investment Officer Rino Scanzoni will lead Midas Exchange and Modi Media, backing off from leading investments at the company.