LookBook is the go-to directory for top marketers, agencies, media companies and ad-tech firms in the advertising industry. As a product of Advertising Age and Creativity, LookBook ensures your company’s valuable information doesn’t exist in a silo, but is instead embedded within the content brand executives already read each day. LookBook is the first tool in the industry to integrate a directory product into top premium content sites.
- How MasterCard's CMO Inherited a Legacy and Evolved With ConsumersMasterCard CMO Raja Rajamannar looks back on his early days at the company and how he refreshed the "Priceless" campaign.
- People on the Move: Publicis Healthcare Names NA President...Arm. He also launched companies, including BrandOps, Springbow, WieseMorr.Interactive and LSMM.
Octagonhired Colin Glaum as Executive Creative Director. Mr. Glaum will oversee Octagon...
- Interpublic Net Income Rises Double Digits as Revenue Climbs...included McCann, FCB, Lowe & Partners, Mediabrands, Huge, R/GA , Weber Shandwick, Golin,
Octagonand Futurebrand. Weber Shandwick got a significant shout-out. "The evolution of...
- EA Sports Highlights Female Fighters in Online Ads for UFC...The two rivals don't like each other, clashing repeatedly in the
Octagonand on Fox Sports 1's reality series, " The Ultimate Fighter" , last...
- Largest U.S. Agencies from All Disciplines in 2013Largest U.S. Agencies from All Disciplines in 2013. A ranking of more than 900 U.S. agencies by revenue. Part of Agency Report 2014.