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PR Council

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  • Business-to-business
  • PR



More than 100 of America’s leading communications firms are currently members of the Council. They represent the premier global, mid-size, regional and specialty agencies across every discipline and practice area.

Our Mission

Advocate for and advance the business of communications firms by building the market and the value of firms as strategic business partners.

Our Principles

These are the philosophical guidelines for the organization’s activities:

  • Promote excellence in the practice of public relations firms
  • Enhance future success for member firms in a rapidly changing environment
  • Share best practices in firm management
  • Champion honesty, integrity and transparency
  • Expand and diversify the talent pool