LookBook is the go-to directory for top marketers, agencies, media companies and ad-tech firms in the advertising industry. As a product of Advertising Age and Creativity, LookBook ensures your company’s valuable information doesn’t exist in a silo, but is instead embedded within the content brand executives already read each day. LookBook is the first tool in the industry to integrate a directory product into top premium content sites.
- Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites...December, when Hearst-owned digital agency iCrossing acquired a company called
Red Aril. Separately, Hearst Digital Media eventually plans to use the data-management technology...