LookBook is the go-to directory for top marketers, agencies, media companies and ad-tech firms in the advertising industry. As a product of Advertising Age and Creativity, LookBook ensures your company’s valuable information doesn’t exist in a silo, but is instead embedded within the content brand executives already read each day. LookBook is the first tool in the industry to integrate a directory product into top premium content sites.
- Drinking in Jack Daniel's Iconic Success...only two ad men to openly praise the campaign at the
time, advertisinggiant David Ogilvy, wrote the distillery: "If there is a better campaign...
- Lowdown: See Duracell's 'Rogue One' AdLowdown has the latest on the battery brand's latest "Star Wars" play and how Tecate's 'beer wall' ad is scoring with viewers.
- Pepperidge Farm Puffs Up Pastry Sales With Help From Videos...works on pushing the right "creative entertaining" content at the right
time. AdvertisingAge Player The first part of the Mother's Day trio, a...
- 'PuppyMonkeyBaby' Is Super Bowl Champ for Share of Voice Mtn Dew's polarizing ad is beating all rivals in a measure combining earned views and social actions, according to iSpot.tv.
- BBDO Picks Up LG Work for Upcoming G5 Phone...airing a Super Bowl spot for its OLED TV, its first
time advertisingin the big game. The ad is being produced by Ridley Scott...