Triad Retail Media

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About Triad Retail Media

Triad Retail Media helps the world’s leading retailers and brands create, manage and operate digital media programs, turning their highly trafficked websites into valuable publishing properties. Walmart, eBay, Asda, Toys"R"Us, CVS, Sam’s Club, Staples and Kohl’s are among the major global retailers that rely on Triad Retail Media to connect more than 1,500 brands with shoppers in the purchase mindset. Headquartered in St. Petersburg, Florida, with nearly 700 team members in 14 offices worldwide, Triad Retail Media is the global leader in digital retail media. 



For retailers:

Triad maximizes the value of every website visit. They enable their retail partners to leverage their unique first party data and large scale audiences to tap into the $200B+ global digital advertising market.

For brands:

They enable brands to drive sales by reaching the right shoppers, at the right time with the right message on the path to purchase.

For shoppers:

They deliver engaging, informative content and relevant advertising that enhances the shopping experience.


Founded in 2004, Triad Retail Media is part of the Xaxis family of specialty companies, under WPP’s media-buying arm GroupM. news