Largest companies by medium, 2011 editionFrom 100 Leading Media Companies Special Report, 2011 edition. Rankings of the largest media companies in newspapers; magazines; cable networks; cable systems/video service providers, broadband; broadcast TV; digital; movies; yellow pages; radio; and out of home.
Strong banner, smooth landing...place. Our concern is that Cognizant's audience gets lost in transition. YellowBook's banner is a black box featuring a headline that's rich...
Google Searches for Success in Local AdsAfter failing to crack radio and print advertising several years ago and still struggling in TV ads, Google views local online advertising -- both by national brands and by smaller businesses such as restaurants and plumbers -- as a juicy target. The search behemoth in recent months has unleashed a flurry of new local services and ad formats and expanded others.
Top media companies by medium, 2010 editionFrom 100 Leading Media Companies Special Report, 2010 edition. Rankings of the top media companies in newspapers; magazines; cable networks; cable systems/video service providers, broadband; broadcast TV; broadcast TV networks; digital; movies, TV production, video games; yellow pages; Radio; and out of home.