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  • U.S.
  • Retail


Welcome to the machine. The retail growth machine.

Owned by Omnicom Group, Zimmerman Advertising is the leader in building national retail brands. With offices throughout the country and a diverse range of clients in every retail sector, Zimmerman has grown to be one of the top advertising agencies in the USA.

Obsessed with growing its clients’ businesses, Zimmerman recognizes that retailers don’t need advertising agencies, they need fighters. . . Fighters for comp, traffic, profitability, growth and stakeholder value. Fighters who show results, not just efforts -- all pulled together by the single galvanizing belief that OUTCOMES ARE MORE IMPORTANT THAN OUTPUT.

Through Zimmerman's Brandtailing™ methodology of building brands over time while driving growth overnight, our brand-activation business model includes strategic planning, business analytics, brand design, interactive & social engagement, integrated media solutions and in-house production.

Our clients represent some of the most prominent retail brands in the country, including: Nissan, The Fresh Market, Party City, Dunkin’ Donuts, Boston Market, AutoNation, Chico’s, and Michaels just to name a few.