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Madison+Vine

by Aris Georgiadis and Andrew Hampp

Which Came First: the Slow-Moving Plot or the Slow Sales?

Ad Age Investigates Cause Behind This Summer's Box-Office Slump FULL ARTICLE

Break Media Produces 3-D Web Series for Dell's Alienware

Break Media Produces 3-D Web Series for Dell's Alienware

Branded Show Is Part of Broader Push Into 3-D Programming FULL ARTICLE

American Family Insurance Extends Branded-Entertainment Platform

American Family Insurance Extends Branded-Entertainment Platform

Bolstered by Strong ROI, Marketer Rolls Out Gaming Platform, Season Two of Scripted Web Series FULL ARTICLE

Summer Tours Get Icy Reception From Frugal Music Fans

Summer Tours Get Icy Reception From Frugal Music Fans

Economy, Bloated Ticket Prices Blamed for Worst Season in More Than a Decade FULL ARTICLE

Madison+Vine: Digital Entertainment

Schick Puts Brand First in 'Clean Break' With Web Model

Creates Entertainment Property to Suit Hydro Razor by Associating Its Product With Target's Lifestyle FULL ARTICLE

Electus Unveils Brand-Backed Web Series From DumbDumb

Jason Bateman, Will Arnett Discuss Creating 'Dirty Shorts' for Wrigley's Orbit Gum FULL ARTICLE

At NewFront, Branded Entertainment Focuses on Fans

As Marketers and Celebs Get More Cozy Online, Siren Song of Consumer Engagement Is Heard FULL ARTICLE

SMG Combines Entertainment Units Under One Platform

Liquid Thread Looks to Weave Branded Content Into Multiple Screens, With Multiple Clients FULL ARTICLE


Madison+Vine: Data

Top 10 Best-Selling Video Games

May 2010 FULL ARTICLE

Nielsen IAG Top Ten Most-Recalled In-Program Placements: Dramas/Comedies

April 5 to May 2, 2010 FULL ARTICLE

Top 10 Best-Selling Video Games

April 2010 FULL ARTICLE








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