MediaWorks
Will Oprah's Move to Cable Dampen the 'Oprah Effect'?
What the Talk-Show Mogul's Move Says About the Future of TV FULL ARTICLE
MillerCoors, TiVo Team Up to Tackle NFL Time-Shifting
Deal Will See Coors Light Messaging During Football Pauses, Rewinds and Fast-Forwards FULL ARTICLE
Disney to Debut First Branded-Entertainment Program Online
Clorox-Sponsored 'The Possibility Shop' Diverges From Cable Network's Reticence Toward Integrations FULL ARTICLE
Oprah: Queen of Daytime Proves Content Is King
Rash Report: As Do Ratings for Thursday's Lineup FULL ARTICLE
Recent News
CBS Wins Night With 'Old Christine,' 'Gary Unmarried'
Rash Report: Not Bad for a Wednesday Night, With Most Shows Up FULL ARTICLE
Football Wins On Sunday Night, Not on Monday Night
Rash Report: On Tuesday, Heather Locklear Not Yet Saviour of 'Melrose' FULL ARTICLE
Local TV Media Buyers Howl at Nielsen's Metric Shift
4A's Media Committee Blasts Decision to Drop 'Live' Data FULL ARTICLE
CBS Nearly Sold Out on Super Bowl XLIV
Just 6 to 12 Spots Still Available for Feb. 7 Game FULL ARTICLE
Newsweek Seeks Investors for Arthur Frommer's Budget Travel
Washington Post Co. Looks for Equity Investment or Outright Sale of Monthly FULL ARTICLE
Why Procurement Is Good for Media Agencies, and Why It Isn't
Q&A: Interpublic's Tara Comonte, COO/CFO of Mediabrands FULL ARTICLE
Time.com Spins Off Technology Blog Into Standalone Website
Techland Replaces Nerd World, but Faces Crowded Field FULL ARTICLE
Ford's Breast-Cancer Awareness Effort Gets New Role on '90210'
Automaker's 'Warriors in Pink' Program Written Into CW Show FULL ARTICLE
First Network, Then Cable, Now There's 'Social TV'
Networks Try to Hold, Build Audiences With Facebook and Twitter FULL ARTICLE
What Life Is Like for Titles After They Leave Print
PC Mag, SeattlePI.Com, Adjust to Smaller Staffs, New Approach to Content FULL ARTICLE
The Media Guy
Vampires Attack Oprah and Sarah Palin! Run For Your Lives!
Dumenco's Trendrr Chart of the Week FULL ARTICLE
What Do Murdoch's Customers Think About His Pay-Wall Plans and Google-bashing?
Simon Dumenco Surveys News Corp. Websites for Reader Comments FULL ARTICLE
MediaWorks Idea of the Week
Somebody's Watching You
In Germany, Stalking to Promote Shocking Shorts Film Festival FULL ARTICLE
Play by Play While You Pee
In Canada, Sports Radio Promotes Hockey Game Coverage Via Urinals FULL ARTICLE
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