Creative: The Future of Mobile Video Advertising
Brand advertisers are making mobile video one of the fastest growing segments in digital advertising. But for this growth to continue, new emphasis will need to be put on creative to meet the rising expectations of consumers and take advantage of the medium’s unique opportunities.
2017 Edition Marketing Fact Pack
In our annual guide to marketers, media and agencies, we'll show you the biggest players, who's rising and who's falling, drawing on the Ad Age DataCenter's rankings and analysis from the past year.
Programmable: Moving Beyond Programmatic
Big data, digital transformation and audience buying are changing the way marketers think about campaigns. Programmatic is no longer enough to help brands stay on top of everything in this rapidly shifting marketplace. That’s where programmable comes in.
Celebrating the Clio Health Awards 2016
With the spotlight on the Grand Clios and the Best of the Year Awards, the Clio Health Awards 2016 winners demonstrate the depth and diversity of health advertising as it evolves to encompass more than the pharmaceutical and health services that have historically served as its backbone.