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Stories: Special Report: Cannes 2009
Bob Garfield: Do You Even Remember Any of the Lion-ized Campaigns? Thought Not
Published: June 29, 2009
NEW YORK (AdAge.com) -- And the Grand Effie goes to ... the Obama/Biden integrated campaign. Yes, if any further evidence was needed that advertising doesn't even know what it is anymore, the big winner on the Cote d'Azur is a collection of social-media initiatives, e-mail blasts, online videos and broadcast ads.
Stories: Special Report: Cannes 2009
Jeff Goodby: 'We Are Becoming Irrelevant Award-Chasers'
Published: June 23, 2009
It's fast becoming clear that the majority of things we're rewarding, as an industry, are either small or marginal efforts for legitimate clients, things we made for real clients that the clients seem not to have ever heard of, or out-and-out fakes.
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