By: Seth Fineberg on May 29, 2014
Business may not seem funny to most, but it ought to be, says Tim Washer, Cisco senior marketing manager and former actor and comedy writer.
By: Alex Kantrowitz on January 17, 2014
Kantar Media estimates Skittles could reap $5 million in free exposure if the Seahawks and Marshawn Lynch make the Super Bowl.
By: Alex Kantrowitz on November 26, 2013
Programmatic ad spending is now expected to rise by 75.3% this year.
By: Alex Kantrowitz on March 18, 2014
Fueling an arms race for content marketing with NewsCred, Contently and others.
By: Alex Kantrowitz on April 15, 2015
"We anticipate this being able to unlock a lot of programmatic budgets for brands," said Undertone Co-Founder Eric Franchi.