By: Alex Kantrowitz on December 04, 2013
The ad industry descended on Washington, D.C. mounting a vigorous defense of so-called "native" advertising at an FTC workshop.
By: Alex Kantrowitz on February 20, 2015
Lenovo, the world's largest PC seller, was a willing player in the ad-injection ecosystem.
By: Alex Kantrowitz on June 05, 2014
A hot week for (non-public) advertising technology companies continues as NYC-based Yieldbot nets $18 million.
By: Alex Kantrowitz on December 05, 2013
NewCred announced a new product that promises scale for 'native' ads.
By: Alex Kantrowitz on October 30, 2013
Criteo, an online-ad retargeter, saw its stock jump over 30% on its first day of trading. Ad-tech stock is hot.
By: Alex Kantrowitz on May 15, 2014
The digital advertising industry claims to be cleaning up its supply chain. It's got work to do.
By: Alex Kantrowitz on November 21, 2013
Sony-owned Gracenote previewed its addressable television product in New York City this week. Ad Age filmed it in action.