By: Alex Kantrowitz on September 27, 2013
For an advertising conference, this year's advertising week featured a surprising amount of hype-busting.
By: Alex Kantrowitz on September 05, 2013
What publishers need to think about before launching a private ad exchange.
By: Alex Kantrowitz on April 25, 2014
So much for the ad industry's claim that it's cleaning up its act when it comes to ad fraud.
By: Alex Kantrowitz on June 25, 2014
The results of Ad Age's worst name in ad-tech poll are in. Here's the "winner."
By: Alex Kantrowitz on March 16, 2014
AOL's 50 episode web series premiers with Ford as sponsor.
By: Alex Kantrowitz on February 25, 2014
A new trading desk will buy ad campaigns aimed at multicultural audiences and optimize based on the results.
By: Alex Kantrowitz on June 13, 2014
The ad fraud problem is now so significant, it's warranted billboard treatment.