By: Rupal Parekh on April 08, 2013
Team Detroit exec Mark LaNeve has been called upon to take over as president of the Lincoln brand's ad agency, Hudson Rouge amid a slide in sales for the luxury auto brand.
By: Bradford Wernle on May 20, 2014
Mr. Monty was the architect of Fiesta Movement and Random Acts of Fusion.
By: Bradford Wernle on January 13, 2010
DETROIT (AdAge.com) -- In a year when Super Bowl advertising will be dominated by automotive imports, Dodge has signed on as the first domestic brand for the big game.