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Grilled Chicken a Kentucky Fried Fiasco

By: Emily Bryson York on May 11, 2009

...1 topic on Twitter. By Wednesday, blogs began reporting "riots" at New York City KFCs. On Thursday, local news crews interviewed fuming customers getting turned...

Why Kraft Decided to Ask Consumers to Pay for Food & Family Magazine

By: Emily Bryson York on December 18, 2009

CHICAGO (AdAge.com) -- Storied lifestyle and food magazines like Gourmet have shut down, but that hasn't stopped Kraft from deciding to start charging a subscription rate for its formerly free custom publication, Food & Family magazine. While some could see that as a positive endorsement of the power of print, Kraft actually views it as an opportunity to divert more resources online.

Burson-Marsteller Founder Richard Christian Dies at 84

By: Emily Bryson York on October 06, 2009

CHICAGO (AdAge.com) -- Richard Christian, a founder of the Marsteller ad agency and Burson-Marsteller Public Relations, passed away over the weekend following a long illness. He was 84.

Five Guys: an America's Hottest Brands Case Study

By: Emily Bryson York on November 16, 2009

Sometimes the best marketing is no marketing at all—at least if you're Five Guys Burgers and Fries. The 30-year-old Baltimore-based chain, which began franchising in 2002, has developed a cult-like following along the Eastern seaboard and into the Midwest, for its juicy, greasy burgers and friendly service.

Battered KFC Gives Itself Another Spin

By: Emily Bryson York on May 24, 2010

CHICAGO (AdAge.com) -- It's time to unthink KFC -- again. This week, the chain is rolling out its first global tagline, "so good," which marks its fifth change in ad direction in almost as many years.