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AIRWORLD PART 6: DIET OF A TERMINAL MAN

By: Greg Lindsay on September 19, 2005

DETROIT (AdAge.com) -- I woke up Sunday with a sore throat. It was inevitable. After all, what are airliners if not giant flying thermos bottles that enable every passenger to efficiently share his microbial spew with every other passenger?

Why'd You Pick That Airline to Fly on Thanksgiving? We Thought So

By: Greg Lindsay on November 29, 2010

NEW YORK (AdAge.com) -- Last week marked the start of the annual holiday travel rush, with an estimated 24 million Americans taking to the skies over Thanksgiving, a 3.5% increase over last year. It's been a banner year for airline profits. While carriers have called a truce on ruinous fare wars, Southwest Airlines made "Bags Fly Free" the focal point of $159.5 million in TV spending last year, according to Kantar Media -- a figure nearly equal to the combined ad budgets of Delta, United, American and Continental. Have the airlines really become so commoditized that paying $25 for a checked bag means all the difference? It seems so.

A DAY WITH LUXURY MAGAZINE MAGNATE JASON BINN

By: Greg Lindsay on September 13, 2004

NEW YORK (AdAge.com) -- Since buying Hamptons magazine in 1998, Jason Binn has built a pocket publishing empire, Niche Media LLC, by collapsing the distance between his advertisers, his audience and his editorial. In his ultralux universe, all three elements mix liberally and intimately in the same social circles, and more than one role might be played by a single boldfaced name.

AIRWORLD PART 12: BRAND BENEFITS OF A NON-PLACE

By: Greg Lindsay on September 27, 2005

PARIS (AdAge.com) -- As far as passengers are concerned, airports have neither a real past nor a future, just a continual present that reliably offers a consistent set of choices -- flight schedules, duty free, fast food -- day after day after day. Airworld is, in a sense, a single, giant franchised operation.

Vegas Part 4: The Unbearable Authenticity of Fakeness

By: Greg Lindsay on May 25, 2006

LAS VEGAS (AdAge.com) -- After just three days in Las Vegas, I now understand why this town is the favorite straw man and cheap-shot victim of every post-modernist philosopher from Jean Baudrillard on down. While the rest of America seems to be increasingly obsessed with the authenticity and sincerity of their chosen brands, this place truly is the home of "the authentic fake" (to crib a quip by Umberto Eco). Why is Vegas exempt from authenticity discussion, and what does it mean for the brands that do business here? Hell, in this context, what does "authentic" even mean?